How to define a niche target audience, and then find them?

Question

Hello,

I've been struggling with "How to define a niche target audience, and then find them? And, how do you know that you're on the right track?"

Can someone here help me with how they went about this, for their business?

I'd love to discuss this over a virtual coffee chat with you. If it seems fit, please book a slot using https://calendly.com/anshagrawal17091999/chat

Thanks a lot!

Luka Vasic · Accepted Answer

Been struggling with this one too, some people say to talk about what you know but it's easier said than done. Depends on your marketing channels. If it's content marketing I think you need to test. If you go about it by trying to find a niche and then start marketing you lose a lot of time and potential customers. But if you just start and test different topics and approaches something will stick and you will catch an audience in the meantime.

Ansh Agrawal · Answer

@luka_vasic Yes, I think that makes a lot of sense as well.

How to define a niche target audience, and then find them?

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