If you were to launch tomorrow, how would you drive traffic?

Question

I was wondering, if you had an accidental launch: what would you do?

Pablo Roig · Accepted Answer

Probably I would try a social media campaign, especially if my personal brand is quite developed.

Alvaro Villalba Perez · Answer

@pabloroig_clous @johaimalin_castillo some ads could be the right way, but tight budget in this super early stages! Leveraging existing network is a must

Johaimalin Castillo · Answer

Interesting. Accidental launch sounds scary. Like @pabloroig_clous I'd absolutely do a social media campaign and make use of my current network, do a lot of organic outreach and when budget allows, some ads.

Oxana · Answer

Just wondering, seems accidental launch is not 100% accidental as in any case you already made some preparations, at least having product page, maker comment, etc. And probably have some ongoing activities running. So I'd try to use everything did before, relax and be proactive in community and social media.

And what would you do to drive more traffic?

Maria · Answer

I have come a way from 0 to Product Hunt in just 4 weeks and used only free methods to drive traffic. Described my strategy and results here https://www.youtube.com/watch?v=sIXhlYHyVp8&t=1s

Oxana · Answer

@alvarovillalb_ happy launching Alvaro!

Prema Toppo · Answer

Through discussion on PH and promotion on other channels.

Alvaro Villalba Perez · Answer

@growth_mindset this adds lots of value! Thanks for sharing Maria

Krishna · Answer

Ride the accidental launch as best as I can, learn what I could from it, and continue with the plans for the next launch.

A - Always. B - Be. L - Launching.

😆

Johaimalin Castillo · Answer

@pabloroig_clous @alvarovillalb_ Totally! Ads manager must be experienced too

Rene Bystron · Answer

@pabloroig_clous do you mean paid social media campaign? Can you please help elaborate? which platform do you use?

Burak Gören · Answer

We are live today pls support us:
Huudle AI Project Assistant

Pablo Roig · Answer

@rene_bystron Not really indeed, and it depends on your audience and budget. In first place, I would publish a powerful video about the building process, on linkedin and twitter, with a CTA of the PH launch. Then, I would offer a free great value information to the ones that share my post and follow in PH. And finally, I would try to reach the experts/influencers that can be interested in my product, to invite them to comment or repost and for exchange they can use for free.

Alvaro Villalba Perez · Answer

@prema_toppo how has it worked out for you?

Alvaro Villalba Perez · Answer

@oxana_ivanova as you say, it wasn't that accidental. We already got everything prepared. But this time we're making sure it's 100% well-thought! Thanks for the comment Oxan

If you were to launch tomorrow, how would you drive traffic?

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