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  • What is the monetization strategy in your product?

    Julia Doronina
    28 replies
    We've been considering whether to offer a free trial or go for a freemium model. Which option do you support?

    Replies

    Sjoerd Handgraaf
    Is this for LeaksID? Whether or not you should do Freemium really depends on several things: 1. Do you have a massive potential user base? If yes, then freemium can work. 2. Do you have potential network effects? Or, does more people using the product make the product better for everyone? If yes, freemium can work. 2.b (a bit of a subquestion) Do you expect free users to continue to use the product? If it doesn't become a habit, you're not gaining anything from them. 3. Cost vs margin: can you (financially) support tens of thousands of free accounts? Can you handle support operations that come with that scale? If yes, then freemium can work. If the answer to most of these are "no", I would not opt for a freemium model. Instead, I'd read these two articles: - How about a "reverse trial"? : https://amplitude.com/blog/rever... - Lessons from going freemium: https://www.lennysnewsletter.com...
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    John Robinson
    @sjoerdhandgraaf This is a great answer. The only other idea I'd add is part of 2b. Is there a logical set of features that power users are going to be delighted to pay for? This is an old one to share, but I've gone back a few times to read Joel Spolsky talking about Trello in the early days as good context: https://www.joelonsoftware.com/2...
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    Sjoerd Handgraaf
    @john_robinson11 Excellent addition, and great link. I should really go through Joel's blog. I've come across a few times in the past.
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    André J
    In this economy, it's a must. SaaS retention is down 50% industry wide this year.
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    Russ Halilov
    We are offering our product for free for up to 5 meeting recordings. After that it's 18 or 25$ per month. We used to have a limit of 10 free recordings, but later realised that ppl who pay get the value after 3-5 recordings. Not 10. I would recommend to experiment.
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    Our business model is subscription-based, with monthly or yearly payment options. Paying for a year offers a discount. Additionally, we have a Free version with limited features, but it can be used at no cost.
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    Free trial and then offer customized package according to business needs.
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    Sansa Grey
    Providing expertise or training related to the product for a fee.
    Sarthak Jain
    our product lets you search across all your apps, at once. we provide search for free but AI-powered QnA on top of results is paid. btw we're launching today. would love your support :) https://www.producthunt.com/post...
    Markk Tong
    AI Desk by Collov AI
    AI Desk by Collov AI
    When it comes to monetization strategy, there are a few factors to consider. Offering a free trial can be a great way to attract new users and showcase the value of your product. On the other hand, a freemium model allows users to access basic features for free while offering premium features for a subscription fee.
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    Steven Shen
    My recent AI translation tool, Polibird, plans to offer a limited free membership tier. For instance, the translation text length for free members is restricted to 5,000 characters, while the limit for paid members is extended to 20,000 characters. I believe that offering a free option can significantly lower the barrier to entry for users, thereby helping them decide whether they need to pay for the service.
    Vincent Xu
    AI Researcher
    AI Researcher
    I'd be happy to discuss the pros and cons of each option further to help you make the best decision for your product. Let's dive into the specifics and see what aligns best with your goals and user base.
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    Jangwon
    I prefer free trial because it's important to let users experience all the value we offer in leading the paid conversion
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    Anshul Raghav
    Apple asks for a refundable $1 for a service that they call free. I hope you got the idea.
    Shahmir Faisal
    At https://mydevpa.ge/, we have a freemium model. The reason for this is because we want to get users as soon as possible and get feedback so that we improve our product. We have 3 plans: 1- Free 2- Yearly 3- Lifetime
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    Tyler Loyd
    Charge a percentage or flat fee for each transaction conducted through your platform.
    ISTIAK AHMAD
    Free trial.. i believe it works best
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    I would go for a freemium, to be honest. You keep your users warm, and ready to upgrade at any point. And they won't forget your product and spread the word
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    Chirag
    I think subscriptions work by offering ongoing value in exchange for ongoing payments.
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    Diksha Patro B
    We have a freemium model along with an outcome-as-a-service at the other end of it,