When building a freemium model, how do you decide which features go behind the paywall?
Harshu thaheed
2 replies
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Younus Mahmood@younus_mahmood
ResumaidPro
Hi Harshu. Our unique selling point (what sets us apart from competitors and the core of our product) and our biggest overhead costs should typically go behind a paywall. Basic and limited features would be available for free to ensure we’re not losing money on free members.
However, we've moved away from a freemium model to a free trial with no free plan. This change helps convert clients to paid plans by removing the option to use our product for free, creating a need for them to subscribe. It also increases MRR while reducing the costs associated with maintaining a free tier.
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