Why are you not so happy with your email marketing tool?

Question

There are so many jobs in various industries where professionals have to send emails in bulk.

Marketing - To sell some services or products. This one is the most popular and always assumed

Procurement - For many businesses, it's compulsory to send emails to announce important decisions and events happened. For example, you receive privacy policy notifications from companies.

Process - Enterprise processes need email notifications for reminders of tasks, events, and many other types of notifications

Newsletters - this one is also popular

Regardless of what use case you have to send emails, you have to use some free/paid tools in your daily life to send emails.

While using these tools, why are you not so happy with them?

Savannah Morris · Accepted Answer

I wish these tools were better at managing deliverability rates. Email ending up in spam folders often reduce the impact of my campaigns.

Harry Alfi · Answer

I struggle with tools that charge for feature I don't need. A more tailored pricing model would be ideal for smaller businesses like mine.

Edward Moore · Answer

I don't like how clunky the reporting tools are and actionable analytics would make my life much easier.

Esther Lyons · Answer

I find most tools lack good customer support. When something goes wrong, I need quick solutions, not hours of troubleshooting.

Parker Robert · Answer

High costs for limited usage bother me.

Jacob · Answer

The complex interface frustrates me the most. Spending hours figuring out simple tasks takes away from focusing on strategy.

David Nelson · Answer

Integrating it other  platforms hasn’t been as smooth as I hoped, making it frustrating to streamline my work.

Answer

I feel like many tools overlook mobile usability. A better mobile experience would make managing campaigns on the go much easier.

Greg Mason · Answer

sometimes the tools feels too rigid, and I can’t customize them to fit my specific needs.

Answer

It's tough to justify the cost when my campaigns are relatively small. A pay-as-you-go option would suit nonprofits like mine.

Aria Madeline Sinclair · Answer

Have you tried Mailchimp's new AI-powered features for improving deliverability? It helps optimize subject lines, content, and send times to boost inbox placement. Definitely worth checking out if you're having spam folder issues. I've seen good results since I started using it.

Hassan Sajjad · Answer

Customization options are often limited. I need more flexibility to create personalized emails for my customer base. :)

Janak Patel · Answer

Limited automation, poor analytics, and clunky user interface.

Rahul Parmar · Answer

Lacks robust automation, outdated templates, and weak analytics.

Dancer Boy · Answer

Sometimes the learning curve is too steep, and it eats into my productivity

Why are you not so happy with your email marketing tool?

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