Ethi helps you find out how Facebook tracks you across the internet, across the world, collects hundreds of interests about you and tracks your social life. Then we help you delete what you no longer want them to keep!
Love the concept but... Wish it was integrated via single sign on (could you get the required data via api?). Requiring users to manually upload data is so clunky. That’s where you lost me.
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@zachary_blender Not that easy (and simple) to convince Facebook to let you access all api endpoints possible ...
@zachary_blender Totally agree it's clunky - we're hoping that with a mix of user demand, legislation, and new use-cases that Facebook are forced to make it easier over time.
Unfortunately we can't yet dictate their product roadmap, but hopefully one day.. ;)
Hey hunters!
We're 3 first time founders stepping into the big wide world, so it's super exciting to be able to show you all what we've built! We built Ethi because we think everyone should to be able to easily understand and control the data companies collect about them. But they don't make it easy!
It's crazy that the only way to find out (1) how companies track you, (2) what they know about you and (3) how they use your data, was to trawl through their privacy policies and settings!
Helping you understand and control your Facebook data is our first step towards our vision.
Unfortunately we didn't manage to shoehorn in any cat memes or themes into Ethi yet (next time, I promise), but to make up for it we've made a **Special Promo Code** to give you 80% off your first month subscribed as an Early Believer (Just £1)! Use MASTERHUNTER in our Stripe Checkout-powered subscription to get that juicy deal.
One of our fundamental principles is that our user is never the product. This means we can't give Ethi away completely free. But given that you need to trust us with your data (don't worry, it's encrypted), we think that's a feature, not a bug! If you can't afford it, drop us a Twitter DM @GetEthi and we'd be happy to help.
Looking forward to hearing what you think, feedback good and bad is appreciated! Remember: MASTERHUNTER - it works even if you're not quite a "master" yet 😉
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@getethi@michaeljelly There seems to be no limit to what tech companies can do with our data. I love your initiative, it's a great product and hope to see it grow!
Congrats to the whole Ethi team!
@sam_abrika Thanks for the vote of confidence Sam - we've got a long journey ahead of us to make sure individuals and not tech companies can decide what to do with their data!
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@getethi@michaeljelly I like you guys created this. Sometimes I feel FB is even in my trousers 😀
@getethi@michaeljelly@csaba_kissi Hahaha I know what you mean! They really follow us everywhere, behind the scenes. We want to make it easy to understand and clean up all the stuff they know!
@michaeljelly Congratulations on the launch!
I've used custom scripts to delete old Facebook data, I noticed that Facebook employs several tricks to inhibit such activity including hiding some posts at random while deleting and resurfacing it several months later. That's especially troubling when say a cringe post from a decade ago is the only post on your timeline and you'd never know unless you see your profile page!
I hope Ethi has noticed that and has implemented contingency plans to address it.
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very smart idea, look forward to seeing an aggregate view across big social media companies. I would also ask what about the opposite side of the spectrum. If I'm in control of my data, what plans to enable me to show companies only what I want to them know about me by category? personal/professional so I can put boundaries between my personal and professional lives.
@joannefriedman Thanks! Yes making Ethi cross platform is what we're building next!
And once we've built the transparency and deletion tooling, we want to make controlling your data fluid, so you can show companies things when it's useful to do so, and then retract them. Love the idea of boundaries between your personal & professional life! I'd love to chat more and hear more thoughts, feel free to DM me @michaeljelly on twitter and we can set up a time!
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Great job! Though I'm a little confused, am I able to see all of the targeting options that facebook or google use to show me ads ? They have hundreds of them in their ad targeting options, but I found only general information on your dashboard
@anton_rachitskiy We've currently focused on showing the data in the Facebook data download, but Facebook also uses data from 3rd parties to allow their advertisers to target. We'd love to get started on adding this, and improving the Targeting section.
What are the things from their ad targeting options that you think are most missing here? We can prioritise them!
@zizzzu At the moment, people a few years into their career who are getting really annoyed by Facebook and other companies' lack of respect for their privacy, who want to get truly informed and in control of their data.
Totally agree there's a use-case around personal brand. If you had to pitch it to me, how would you do it? 😄
?makers the 'Stop Companies targeting me' automation doesn't seem to work. It goes into the first company's list, but doesn't seem to click 'Don't Allow' and then go back and select the next company.. Thoughts?
@itsbrex Looking into it now Brian! That's the most complex one by far, so just small changes to the interface mess with it. I sent you an email yesterday thanking you for signing up by the way! 😊
Thanks for letting me know! Should have a fix out by tomorrow.
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how do i know that my facebook data uploaded to Ethi won't be used or sold or stored in your servers ?
@wassim_zoghlami2 excellent questions! I'd like to split it into two answers, one for the selling and one for the storage. First off, you aren't the product, we ask you to pay for the platform/additional add ons - which are the products/services. This way we are funded by you, so we can serve you. Lots of services are free nowadays but there are usually hidden costs. We think transparency in why we do certain things a certain way and our business model is fundamental in creating trust with users. We hope in the future to either make certain parts of the platform open-source so you can have a look, and allow you to connect up your own data stores like Tim Berners Lee's SOLID. That way you manage what we see and when.
As for the storage, we store data on our servers but only for your convenience, if you want you can freely upload and delete the data from our servers each time you use the platform. Temporarily storing it on our end allows us to preprocess certain charts that take a long time to process so that we can serve them up when you want to see them instead of you having to wait. To address this concern we hope to release a local sandbox in the not too distant future so people with these concerns can still use the platform!
I hope I addressed your questions, please do reach out if you still have any!
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