Kolsquare is the leading influence marketing platform for B2C Brands & Enterprises in Europe. 🎯Identify the most relevant influencers for your campaigns 😎Manage your campaigns with peace of mind 📈Measure the full performance of your campaigns
Hi Makers,
I’m Quentin, founder & CEO of Kolsquare, the leading influence marketing platform for Enterprises & D2C Brands in Europe. I am super excited to share the Kolsquare Extension with all of you today. Looking forward to hearing your thoughts and feedback!
KOL Marketing (aka Influencer Marketing) is today described as a revolution, a major transformation in the media and digital world. It has also become a real gold mine, creating high hopes but also bringing its share of myths and legends. Everyone knows it works and can have an amazing impact on brand awareness or customer acquisition, but not everyone knows exactly how to do it.
That’s why we created Kolsquare.
Kolsquare is Europe’s leading Influencer Marketing platform, a data-driven solution that allows brands to scale their Influencer Marketing strategies and implement authentic partnerships with content creators.
Using our technology, professionals can identify the best KOL profiles (Key Opinion Leaders), fully manage their KOL Marketing campaigns, measure their results and benchmark their performance against best practices.
Kolsquare offers hundreds of customers (Coca-Cola, Netflix, Sony Music, Publicis, Sézane, Sephora, El Corte Ingles, Kiko Milano, etc.) the latest Big Data, AI and Machine Learning technologies to activate inspiring and genuine partnerships with some 3 million KOLs (Key Opinion Leaders) with more than 5,000 followers in 180 countries on Instagram, TikTok, Twitter, Facebook and YouTube.
A Benefit Company since 2020, Responsible Influence is in our DNA and sits at the heart of all our partnerships with clients, KOLs and suppliers.
Today we launch our FREE extension on Product Hunt.
Our extension works on Instagram & TikTok.
It gives you access to numerous statistics on the audience of a KOL (Key Opinion Leader). Both in terms of subscribers of course, but also on “likers”, i.e. the profiles of those who have the most interactions with him.
Among the data available, you will be able to find valuable information on content creators, such as :
- engagement rates,
- socio-demographic data of their audiences (age range, gender, etc.),
- audience location by city and country,
- credibility scores of the audience.
No need to spend hours calculating the engagement rate of this or that profile on countless Excel files.
Thanks to the credibility score, you can also avoid some unpleasant surprises! If you had any doubts about the quality of a KOL’s audience, the credibility score can confirm or refute your doubts. The purpose of the credibility score is to give a score out of 100 to each profile that evaluates the quality of its audience and its commitments. In other words, it is a percentage of followers corresponding to “real people” (i.e. not robots or fake followers).
We’re builders at heart and keep iterating on the product to make it better every day and we’re really excited to hear your thoughts.
If you would like to have a deeper view about Kolsquare ecosystem, you can book a meeting with our amazing Sales Team here : https://bit.ly/3Da6Gp7
Happy to answer any questions and comments.
AMA :)
@quentinbor this looks interesting - thanks for sharing it with us. Which feature do you think sets you apart from your competition in the space? If you could only pick 1
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@quentinbor
- socio-demographic data of their audiences (age range, gender, etc.),
- audience location by city and country,
- credibility scores of the audience.
This data is not shared by platforms such as Instagram, TikTok or Youtube.
How are you able to gather this data when platforms themselves do not allow access?
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In a world of social media this product could be a real evolution to better assess the value of KOL and use their influence to the best !
I am looking forward your next innovations !
This is the best Influencer marketing platform currently in the market. The quality of data is excellent and the identification of influencers super easy and relevant. Congrats !
@quentinbor is there a way around this? I can imagine that very few decision-makers are actually on TikTok and getting it to work on the computer might be a hassle. Does that mean they have to stay locked out until they sign up?
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The perfect tool (if not the best!) to achieve efficiency when dealing with Influence Marketing.
Sharp and relevants insights and data to make sure you collaborate with the right KOLs for your brand / agency.
This looks amazing, Mr. Quentin Bordage, and to your Team Kolsquare. amazing job this is great. I know projects like this take a lot of your time especially away from your families and loved ones, We appreciate what you all been doing for online businesses all across the the Globe. If it wasn't for innovators like yourselves I would still be making absolutely nothing. With all you lovely makers and your teams it makes it so much easier for us to do things than it has been in the past. And that's not just coming from me, the team I'm on would agree also. And just when I thought I'd seen it all? Kolsquare Comes out with this. I can't Waite to use it. Thank you
My name is Kelly Team Click One, (Product Hunt)
#looksamazing #especially #Kolsquare #forus #todo #teamclickone #kellywillsonstorms #I #agree #absolutely
#Globe #business #jerrymgallegos #clickonetogetit #thankyou #and #families #yourselves #lovely #producthunt
Marketing is a data-driven profession, and growth is only possible by tracking and analyzing the data you need. Kolsquare provides a really needed service to the influencer marketing field. Congrats on your launch! 🚀
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