MARS

Stop losing money on Discount Campaigns

2 followers

Stop losing money on Discount Campaigns

2 followers

🔶 MARS enables marketers to send a fine-tuned discount to each customer 🎟 to boost conversions from a budget 💰, it uses AI to learn & adapt it's discount strategy based on the customers' behavior.

Launch tags:Marketing•Artificial Intelligence•E-Commerce

Launch Team

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12 Ways To Stay Ahead Of The Competition

This looks like a neat idea. How do I use with my Shopify store? Is there an implementation guide available?

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7yr ago

CustomerGlu

Maker

@andrei_negrau Hi Andrei! We support API based integration today - One-click Shopify integration is on the way.

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7yr ago

12 Ways To Stay Ahead Of The Competition

@prateek_gupta8 Awesome. Which data points are you looking at to provide the personalized discounts?

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7yr ago

CustomerGlu

Maker

@andrei_negrau We use User Behavior in form of events captured on the e-commerce apps/stores

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7yr ago

CustomerGlu

Maker

Hello everyone 👋 I'm super happy that we are finally in our public beta and on ProductHunt today. 🎉 It started with an idea 3 months ago - we've a working version now! Optimise the Discount Experience for your customers today. We've lot more planned in the coming weeks - would like to receive feedback to know where to go next on MARS. We'll be here, so make sure to ask away all your questions, we'll answer them all and use it to align our further roadmap! Let the hunt begin 🦅

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7yr ago

@prateek_gupta8 Congrats!

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7yr ago

This sounds amazing. A real pain point while trying to squeeze every dollar of marketing spend. Can't wait to try my hands on it! :)

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7yr ago

Maker

@kumpawat Thank you! We look forward to learning richer use cases with your usage of MARS 🙌🏼

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7yr ago

Maker

Hey PHers 👋, We all have received discounts 🎟 which are some times relevant but most times irrelevant/not enticing enough. This is because Ecommerce growth teams have to manually sift through numerous data points being captured for a user to understand what’s the least discount that can be given which will make them convert. We realised the opportunity to enable ecommerce growth teams deliver relevant Discount Experiences at Scale and allocate their marketing budget more efficiently to boost conversions from the same marketing budget. Today, we are launching MARS - A Budget driven Discount Optimisation platform to drive conversions by sending just enough discount to each user. Ecommerce growth teams can now add a budget and a list of offers for a campaign audience and MARS will begin to recommend the right offer for each user based on their past and current behaviour. The growth goals you can achieve with MARS today: - Reduce Cart Abandonment - Increase the number of Repeat Orders - Increase Activation of New Users - Increase Retention of Loyal Users Please don't hesitate to post your questions and comments. We'll be around for the next couple of hours(or more if things go great 😉) and are more than happy to answer them all! Cheers 🙌🏼

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7yr ago

Great idea! If this can help food delivery platforms reduce their spend on discounts, this would be a game changer!

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7yr ago

CustomerGlu

Maker

@kishan_vasani Thank you! It can help Food Delivery platforms to optimise their marketing budgets, also prevents users from getting addicted to discounts - happy businesses and buyers 😍

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7yr ago

I used the beta version of MARS at DailyNinja and I must say it's super efficient in reducing your marketing spent while maximising conversions. Good to see that now you are focusing on one part of the business i.e offers.

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7yr ago

Maker

@sushantkr Thanks Sushant! Your usage and brutal feedback have helped shape MARS to what it is today. We hope to find more power users like you to make MARS even more useful for growth teams!

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7yr ago

Very interesting. Being able to tailor a coupon to each and every customer depending on their behavior and needs is the future of online marketing. This is obviously something that only AI would be able to achieve especially with very large and diverse customer base. Great job Mars team, you are onto something big!

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7yr ago

Maker

@philip_mannius_zudemberg Thanks Philip! Human + AI combination to run discount is going to change the game.

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7yr ago

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