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Product Benchmarks
Product-led growth is the top trend of 2021, but there’s still a whole lot of product imposters out there. Are you one of them? In this guide, OpenView, Pendo, and Product Collective all team up to help you figure this out (and what to do if you are).
Developer Go-to-Market Playbook
Developers are a tough crowd.
They have limited time, they don’t like to be sold to, and they certainly don’t pick up the phone. Painfully aware of this reality, technical founders have become anti-marketing and sales.