Retell

Frankly Retell was born in 72 hours after I watched one Youtube video. I said — well... why not, weekend is coming, so I'll be able to spend some time to develop it. Found out that creating short form content or / and repurposing my articles and notes into something else — time consuming and often very annoying. Using ChatGPT doesn't help as it requires a lot of explanations.

The idea? Help content creators transform long-form content into short-form posts, newsletters, and YouTube scripts with ease.

Reformatting for platforms is a genuine pain point — I myself face it everyday. And I’ve researched it to validate. Creators hate it. That’s why Retell focuses on tailoring outputs to each platform while maintaining the user’s unique tone of voice.

I wrote detailed platform guides, covering best practices, formats, tips, and features. Plus, users can add their own examples and writing standards (or let AI generate them).

How it works:
1. Users upload editorial standards (tone, audience, style) and content examples for each platform. They can even use their own API keys for preferred LLMs.
2. Upload content (URL, PDF, Doc, or even data files like Excel or CSV to create stories based on data).
3. Pick target platforms (LinkedIn, Twitter, Instagram, YouTube, newsletters, etc.).
4. Select a model (OpenAI, Claude, more coming) and hit “Generate."

Good luck

It's been a week since the launch. And let's see if we have some news.

First. We have a referral program no. Users that subscribed for one month will get a referral code to invite friends and once this friend registered, user will get a free month of unlimited generations on Retell. So — welcome.

Second. We've added one more way to get examples. Some users told us that sometimes it is not convenient to copy and paste examples from the platforms like podcast descriptions on Apple Podcasts, video descriptions on Youtube, blogs and newsletters. So we've added parsing examples using url. So just put the link on the podcasts, video, blogpost, newsletter and we fetch and save this example for you.

Third. Feedback. Now we have a small feedback form in the footer of the website. Tell us about anything.

Forth. We've updated the list of platforms and formats we support with podcast and video descriptions. And also added a summary function that just do summary of the input content.

That's all for now. Stay in touch and stop rewriting, start retelling.

Today is the first day of the launch, but I forgot about one important thing: not all users have their own API Keys from OpenAI / Anthropic to use with Retell. And for somebody this task — to get API Key — could be too complicated. So now we have the default LLM provider on board — Mistral Saba 24B.

I will surely try this tool for preparing content to check how it will impact over social media engagements.

I was thinking about ideas, how to promote it better. Then I thought that ChatGPT costs €20/m, Claude — €20/m. Retell — €5/m but the output is way much better in terms of efforts to get it, in terms of customization and finetuning. Plus Retell has both OpenAI and Claude under the hood, and also — Mistral Saba. Maybe in “red ocean” price is the best way to promote services?

By the way, here is how this text above would look like if I wanted to make a script for Youtube video:

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[INTRO]

(00:00 - 00:15)

(Upbeat music playing)

(Host on camera, smiling)

HOST: "Hey everyone, welcome back to the channel! Today, we're diving into the world of AI in news media and why Retell.my is a game-changer. If you're new here, don't forget to hit that subscribe button and the bell icon to stay updated with our latest videos. Let's get started!"

[HOOK]

(00:16 - 00:30)

HOST VOICEOVER: "Are you tired of paying €20 a month for AI tools that don't deliver? Discover how Retell.my offers unbeatable value and performance for just €5 a month!"

[INTRO CONTINUED]

(00:31 - 00:45)

HOST: "In today's video, we'll explore the unique selling points of Retell.my and why it stands out in the crowded AI tool market. We'll break down the price advantage, superior output, and the power of multiple AI engines. Plus, I'll share actionable steps to integrate Retell.my into your workflow. So, let's dive right in!"

[SEGMENT 1: THE PRICE ADVANTAGE]

(00:46 - 01:45)

(Visual: Graph showing price comparison)

HOST: "First up, let's talk about the price advantage. Tools like ChatGPT and Claude charge €20 per month. That's a significant investment, especially for media professionals on a budget. But Retell.my offers an exceptional value proposition at just €5 a month. That's right, you can access top-notch AI capabilities for a fraction of the cost. Imagine what you could do with the extra €15 each month!"

[SEGMENT 2: SUPERIOR OUTPUT WITH LESS EFFORT]

(01:46 - 02:45)

(Visual: Screenshots of Retell.my in action)

HOST: "But it's not just about cost. Retell.my delivers better results with less effort. Our platform is packed with advanced customization and fine-tuning capabilities. Whether you're generating headlines, drafting articles, or analyzing data, Retell.my makes the process seamless and straightforward. Let me show you how easy it is to get started."

[SEGMENT 3: THE POWER OF MULTIPLE ENGINES]

(02:46 - 03:45)

(Visual: Infographic showing multiple AI models)

HOST: "What truly sets Retell.my apart is our under-the-hood technology. We leverage the strengths of multiple AI models, including OpenAI, Claude, and Mistral Saba. This multi-engine approach ensures you get the best of all worlds: innovation, precision, and versatility. It's like having a team of expert analysts at your fingertips, ready to deliver top-notch content tailored to your needs."

[SEGMENT 4: STRATEGIC PROMOTION IN A RED OCEAN]

(03:46 - 04:45)

(Visual: Chart illustrating the red ocean concept)

HOST: "In a competitive market, price can be a powerful differentiator. But at Retell.my, we believe in offering more than just competitive pricing. We offer a holistic solution that combines cost-effectiveness with unparalleled performance. Let's see how this strategic approach can benefit you."

[SEGMENT 5: ACTIONABLE STEPS FOR YOUR WORKFLOW]

(04:46 - 05:45)

(Visual: Step-by-step guide on screen)

HOST: "To fully leverage Retell.my's capabilities, consider these actionable steps. First, integrate Retell.my into your existing workflow. Our platform is designed to fit seamlessly into your current processes. Second, customize the AI outputs to match your specific needs. Finally, experiment with different AI models to see which one delivers the best results for your particular tasks."

[RECAP]

(05:46 - 06:15)

HOST: "To recap, Retell.my offers unbeatable value at €5 a month, delivers superior output with less effort, and leverages multiple AI engines for unparalleled performance. It's a holistic solution that combines cost-effectiveness with cutting-edge technology."

[CALL-TO-ACTION]

(06:16 - 06:45)

HOST: "If you're ready to experience the future of AI in news media, head over to our website and sign up for Retell.my today. Use the link in the description to get started. Don't forget to like, share, and subscribe for more tips and insights on leveraging AI in your workflow.

Love how Retell leans into creator workflows instead of fighting them. Curious—how well does it handle preserving voice across totally different formats, like a blog vs. a YouTube script? That tone consistency is everything.