Signals

Imagine that instead of seeing "Internet Software" on a row from large data providers, you can see "Sales AI, Conversational Marketing, does PLG, has a product tour, has 34 reviews on G2, sells to Real Estate/Finance/Education companies, is a pure B2B business"... you get the point Hey there - delighted that you're here. At Factors, we wanted to find ways to streamline our own prospecting and GTM efficiency. And what started as a thought to fix our own process, moved into some initial rough scripts, and has evolved into what we have today! Every month, we'll pick a category of accounts, dive into the hot movers in that space, and present this list with highly enriched attributes. Along with that, we dive deeper into few specific accounts to even show you conversation starters and deeper insights, so it becomes even easier for you to start new conversations. The idea is that its easier than ever to pass this information to GTM teams, to coordinate marketing and outreach efforts in the ways you like. So that's us! Please do leave thoughts and suggestions. We can do our best to get them incorporated into the product.

Big, big moves 😎 Fewer spray & pray tactics, more relevant, personalized outreach — sounds like a win, win. So excited for this!

Perfect for building fine grained lists of accounts which traditional tags in databases don't capture.

Building accurate, curated account lists is the first step in an aligned sales and marketing go to market engine. In addition to b2b company databases like ZoomInfo and Apollo, there is so much information on each of our prospects website which can help us personalise our outreach and determine if they are fit. These signals include 1. Prospect's industry and category in their own words (not just Software and Technology) 2. Ideal Customers of the Prospect 3. Ideal Job Titles they sell to 4. Prospect's Go to Market Motion - PLG vs Enterprise 5. Pricing Buckets We faced similar struggles at Factors.ai, and build an internal system to solve these for us. Happy to share the output with the wider PH community. Hope it benefits everyone. Please share your feedback so we can continuously improve these lists

Good luck! Upvoted.

Congratulations on the impressive launch! The list is truly well-enriched, and I was especially delighted by the inclusion of "Pricing buckets," "has enterprise plan," and "CTAs." These additions offer invaluable insights for tailoring targeted messages to various tools. I eagerly await the future editions and the potential enhancements you'll bring. Keep up the excellent work!

Congrats Bharath & team on your launch!