Love the branding. Feels very tumblr in a good way.
I've been thinking about this space more recently. There's a big opportunity to re-invent QVC for a younger audience on mobile, marrying entertainment + social + commerce.
@rrhoover Thanks so much for all the positive feedback! We worked very hard on this for the past 8 months and I couldn't believe it when I saw us on PH this morning! Definitely a dream come true ;)
Video wins seems to be the narrative across commerce, most of my favorite sites now feature videos to display the products. Love the raw, edgy and catchiness of Yeay
Love the idea. Great name! I wish more e-commerce sites feature product videos. In many cases, pictures are not enough for me to make a buying decisions.
@rrhoover You're welcome, Ryan!😃Mel and me were so happy that you featured us - we had to return the favor! 😉
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This is a great idea, but why vertical video in particular? I find it very counter-intuitive, and it also makes it nearly impossible to expand to platforms such as computers. I think square video would have been the way to go, and I can also see how horizontal video can cause problems in this situation.
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Waatcher
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