As a former data scientist, Hex is the analytics tool I dreamed of. For this launch in particular we did a ton of research on web traffic and user engagement using Hex. In particular, the magic tool has been helpful - since my SQL is trés rusty.
We use Hex to set up quick dashboards for launches and for all sorts of ad-hoc analytics. Our CEO is a former data scientist and says "It's the analytics tool I always dreamed of."
