Manage your professional identity. Build and engage with your professional network. Access knowledge, insights and opportunities. LinkedIn is an American business and employment-oriented service that operates via websites and mobile apps. Founded on December 28, 2002, and launched on May 5, 2003, it is mainly used for professional networking, including employers posting jobs and job seekers posting their CVs.
Over the past week, the reach of my posts on LinkedIn has decreased significantly. One of my posts used to have 10k impressions, now it's about 500 per post.
I don't know if I can technically check my "shadowbanned" status, but I'm currently trying to find a way to get back. For example, people don't even get notifications about my posts.
Reviewers mostly see LinkedIn as the default professional network: strong for job hunting, recruiter access, research, lead generation, and building a visible professional brand through posts and comments. Many say it works best when used actively, and some founders echo that; the makers of Extrovert call it the best place to build sales relationships. The main complaints are a noisier, less professional feed, spammy outreach, ghost jobs, pricey premium or ads, weak support, and occasional account verification friction.
personal branding (10)job search (21)professional networking (39)large user base (3)
LinkedIn is the only platform where I can post about what I'm building and have it reach the right people without paying for ads.
As a founder, that's massive. Inbound from posts has turned into actual customer conversations more than once. The search and filtering are still unmatched if you know what you're looking for.
What needs improvement
premium features (3)expensive ads (3)cluttered feed (3)spam messages (2)
The feed has slid badly. Half of it is humblebrag carousels and AI-generated motivational posts that drown out the people I actually follow. InMail spam from "growth agencies" is relentless even with filters on. And the job board is full of ghost listings that have been sitting open for 6 months, wastes everyone's time.
vs Alternatives
Twitter/X for reach, but the audience is wrong for B2B. Tried Indie Hackers and Reddit too, both have great communities but neither replaces LinkedIn for warm intros and decision-maker access. Stuck with LinkedIn because nothing else gets a post in front of a CEO of a 50-person company within an hour.
LinkedIn has been an incredible platform for building genuine, meaningful connections in my professional journey. Grateful for how it continues to bring people together in authentic ways.
vs Alternatives
LinkedIn has played a big role in helping me build genuine, lasting connections with professionals across different fields. It’s more than just a networking site—it’s a community where learning, collaboration, and opportunities naturally come together. I chose LinkedIn because of the authenticity it fosters and the ease with which it bridges people sharing similar goals and values. It truly makes building meaningful professional relationships feel effortless.
I'm on Linkedin. I probably login every other day. But I'm not sure what I'm getting out of it. I do think it has some level of value, but I would have a hard time describing what exactly I get out of it. I feel like you have to use it quite a lot, posting and commenting etc, to really make the most of it. It does have good job postings though, not a lot of spam and fake ads. Overall I'd say you have to sign up for it professionally, but mileage may vary based on how much you relentlessly post bland generic professional content and constantly reply "Congratulations!" to everyone. But at the very least, its good to look for jobs when you have the need.