Ortto

Autopilot is the perfect platform for visual people, and Annotate is certainly is in keeping with this: it's both practical and playful.

In the past, I would often look back at Journeys and struggle to recall why I'd set a certain Condition. Being able to write notes means I can keep track of this, and plot out future additions to a Journey, that I don't necessarily have time to add then and there.

It's been particularly helpful when tracking time elapsed between a contact entering a journey and a particular Action. For this reason in particular, it would be great if it were possible to have Annotate visible in Live Mode.

I love this so much. The second I saw it when I logged in I started using it. Being able to label my journeys and make notes next to the shapes means I can now pass off a project without having to document things outside of Autopilot.

So helpful for starting a customer journey straightaway. There are also plenty of useful tricks of the trade in each template.

The annotate feature helps me comment on journeys so I can come back to them at any time, understand the flow and pick up where I left off.

Before this feature, Autopilot's visual canvas was easy to use and simple, but now the annotations, stickers and emoji offer a whole new level of collaboration. I haven't seen anything like it on the market and it ticks all my boxes when it comes to marketing automation software.