It is a strong tool for plug-and-play ad solutions. I have used it for a couple of years as a backfill tool. And what’s been great about it is that it matches my design—and did so even before it added the recent builder feature (they built out the design themselves).
I have had a good experience with them, and I hope that as the network grows, so too does revenue. :) (Always a dream of a good publisher!)
Kudos to the team behind this! How does Booker ensure a smooth and secure transaction process for both publishers and sponsors? Excited to learn more about this platform's potential!
With no minimum threshold on subscriber numbers, this is a nice opportunity for smaller newsletters to get started with monetization.
It’s also an efficient process for newsletters that are currently spending time looking for sponsors.
(I’ve previously used Paved to monetize a newsletter and to run ads)
I have been working with the Paved team for the past year. The Paved platform makes newsletter buying easy! Paved has strong publisher relationships and offers their clients targeted newsletter sponsorships across a variety of verticals. The team is very knowledgable and has a strong understanding of media. They work hard for their clients. Paved Marketing is an excellent solution for those marketers who are looking for an all in one newsletter buying platform. I highly recommend them!
Signed up for their advertising platform a few days ago, created two ad campaigns, none of which are running for some reason, despite showing «Publishing» status. I've emailed their support several times — didn't get any reply.
I've seen the site and the video, but there is one thing I don't understand.
Do newsletters automatically show ads? For example, if I insert an iframe tag, does the ad automatically appear in newsletters sent out on that date? Or do I have to manually paste the ads? A more detailed explanation of these areas would be appreciated.
I've been using Paved for several months and the overall experience has been great. I initially signed up for the Ad Network as a way to expand our marketing reach, and with no experience in email ads, got it up-and-running quickly. We've seen success with awareness and consideration; Paved has been a nice addition to our omni-channel advertising stack.
Customer support is fantastic. When I ran into a bug/issue, the team was on it right away.