12 ways tech companies are integrating AI into their products

AI apps and tools are the cool new kids on the block, and many tech giants have embraced and leveraged them to beef up their own products.

Since the public launch of Open AI’s ChatGPT, there’s been a steady stream of product announcements on Product Hunt boasting new AI features and functionalities. Let’s look at how 12 tech giants and startups are using AI technology to modernize their products and what it all means for users. 

Features: Shareable conversations, Prompt topics, Four different models to chat with

Quora has been in the business of answering questions since it launched in 2009. Knowledge seekers turn to the app to ask questions about topics ranging from social etiquette to weight loss to philosophy; the addition of AI chat functionality heralds an interesting move to modernize the user experience. Poe lets you choose from four different models to chat with, including ChatGPT, and there's even a list of conversation-starter topics to kick it all off.

Poe Reviews: “Perhaps the most interesting aspect of Poe is that anyone can share their conversations so it's possible to learn from each other.”

Features: Advanced search, Improved search over time, Personalized recommendations

The integration of AI into Bing is transforming the way we search for information online. By leveraging machine learning and natural language processing, Bing AI is able to provide more accurate and relevant search results than ever before. With the ability to understand user intent, contextualize queries, and learn from user behavior, Bing AI is constantly improving and evolving, making it easier and faster for users to find the information they need.

Bing AI reviews: “Search engine war is on! Is this Google search killer?”

Features: LaMDA technology, Search Assistant, Uses up-to-date information

Google needs no introduction. The company is a powerhouse in big tech that has grown and expanded from a simple search engine to ubiquitous tools people use every day. Powered by the company's Language Model for Dialogue Applications (LaMDA), Bard will help extract answers to search questions from millions of search results, using up-to-date information in its answers to give users a way to answer today’s most pressing questions.

BARD reviews: “...Aaaaand here we go! Seen a couple of Bard examples already on Twitter, and the results are looking REAL good.”

Features: Real time summarizing, AI-generated content, Data-aware text generation

Coda is a productivity software tool that combines the features of a document editor, spreadsheet software, and project management tool into a single platform. Coda's new AI features will let you summarize and organize meeting notes as you type, while AI text generation can be used to brainstorm ideas for blog content to get your creative juices flowing.

Coda reviews: Coda AI is still in Alpha and only a select number of people have been invited to test it. AI aside, Coda has been helping teams with its “versatile + notion like + very powerful” features.

Features: Generates post ideas, Writes original posts, Adds AI-generated posts to the queue

Buffer is a top social media scheduling and analytics tool. With the help of Open AI’s API, however, their new AI features are about to make a lot of social media managers’ lives easier. With Buffer AI, you can generate a list of ideas and self-select which ones you want to expand on and use for your posts. You can even create posts with a specific direction on what tone, voice, style, and language you need.

Buffer reviews: “I'm really impressed with the quality of the content generated by the AI Assistant. It feels like it was written by a real human, and it always fits with my brand voice.”

Features: Studio Sound AI tool, AI Greenscreen, AI Overdub feature

There are more than 3 million podcasts in the world today. Content creators are everywhere (even dancing in Costco) and they all need tools to make short, sweet, quality content for the masses. Descript is one of the top AI startups supporting this group of creators and its new AI integrations are helping the application and its users stand out.

The editing tool features a number of clever AI features including a Studio Sound AI tool to eliminate background noise and echoes from recordings and AI Greenscreen that allows users to instantly update their background with a few clicks.

Descript Reviews: “I have a podcast that I host weekly and turn all that material into shorter content and Descript makes this process 10X faster. The filler word removal is #1 for me but there are so many other cool features that can be utilized. I can't wait to use them all!”

Features: Write with AI, Summarize text & extract action items, Fix your writing

Innovative tools are an essential piece of modern productivity and Notion is using AI to enhance its toolset and help people get more work done, faster. Even great writers get stuck and Notion AI can help you generate an original first draft of writing with a simple prompt. This can be used for anything from a blog post to a tweet or a simple list of ideas to kickstart your work.

NotionAI Reviews:  “As someone with dyslexia, I need a second set of eyes for the simplest of writing. While spell check is fine, but a more detailed grammar editor is usually needed. This means I am jumping around through tools, running plugins, or enlisting people to edit my work. This saves me from all of that and in the main tool I use. Thank you Notion!”

Features: Suggestions based on your preferences, Trust and safety built-in

OpenAI’s ChatGPT is powering My AI by Snapchat. The tool can recommend gifts for your friends, write you a short poem or even plan a hiking trip. It’s not quite perfect yet, but My AI was built to avoid biased, incorrect, harmful, or misleading information that meet the company’s Trust and Safety guidelines.

My AI reviews: “This has tremendous potential but I’m curious how they’re going to make it more than another “chatbot. imo using the chat AI to create a narrative for your Bitmoji shorts (movies) seems like a power play and a potential source for endless content.”

Features: Personalized voice, Rewrites with AI, Context-aware

Grammarly is already a go-to tool for writers and knowledge workers and generative AI is supercharging the tool to help you write faster. GrammarlyGo can easily change the tone, formality or even length of your content. The tool can even use the context of your emails to write full-length email replies with one click!

GrammarlyGo reviews: “Grammarly is already the leader in AI-enabled communication assistance, so I have no doubt that GrammarlyGO will be amazing. I'm looking forward to seeing how the new generative AI capabilities will improve my writing even more.”

Features: Personal DJ, Reads your music moods, Weaves old favorites in with new music

Did Spotify kill the radiostar and then use OpenAI to reinvent it with AI? Yes! You can’t call in and request your favorite songs but with an AI DJ they already play your favorite hits. The difference with Spotify DJ is the personification of the AI with a voice that talks you through its music choices based on your preferences and data.

SpotifyDJ reviews:  “This is probably the first use of the Sonantic text-to-speech platform they acquired last year. The AI voice is sounding great! Now, what we need is the ability to personalise the DJ, you know, language, male, female, age, hot delivery, calm etc. What a great time to be alive.”

Features: Generative mind mapping, Summarize sticky notes

Cross-functional teams use Miro to launch new products, plan their roadmaps, and develop features. Thanks to the Miro AI integration, however, there's some nifty extras. With generative mind mapping, Miro AI can generate a mind map to kickstart your ideas, while summarizing sticky notes with AI helps to crystalize the core concepts your team wants to achieve.

Miro AI reviews: "“Miro AI seems like a game-changer for me. I love the idea of having AI-powered features that can help me overcome creative blocks, generate ideas, and automate tedious tasks. I’m especially interested in the code-block feature. As someone who is learning to code, I think this would be very helpful for me to understand and write code better.”

Features: Leverages your company's knowledge base, Zero set-up required, redirects sensitive information to a human representative

Customer support has evolved from 1-800 numbers, to automated call trees, to people screaming “REPRESENTATIVE!”, to on-site support chats, and now AI has entered that chat with Fin by Intercom. This clever integration understands when tasks involve private or sensitive information by redirecting users to a human representative and can even ask follow-up questions to clarify questions and direct users to support articles from your knowledge base.

Fin by Intercom reviews: “I know how thoughtfully Intercom approaches AI assisted chat bots and it seems the team has really outdone themselves this time! 👏”