We should take AI seriously as a creative tool—here's how.
Dan Shipper is an entrepreneur, writer, and the co-founder and CEO of Every, a bundle of business-focused newsletters, founded in 2020. Find him on Twitter: @danshipper.
There’s a new writing technology that draws big crowds to see it used in eye-popping demonstrations. But while there’s excitement about it in some quarters, there aren’t many people actually using it.
Instead, there’s skepticism and even anger. Reading something written with it feels insulting. It’s too impersonal, and lacks a human touch. It comes off like bland corporate marketing. Not only that, but using it is expensive, and it feels like an invasion of privacy.
We’re talking about AI writing, right? No, we’re talking about typewriters.
If you read histories of typewriters, you’ll find that each one of these concerns—too impersonal, not private, too much like corporate marketing, too expensive, too much hype and not enough use cases—were brought up by people encountering them for the first time.