Thomas Lee

All the best

Pricing a product is a constant challenge for marketers. It's a concept we learn early on MARK101, but it can still be a complex topic even in PHD studies. Pricing strategies have evolved from fixed prices to one-time payments, and nowadays, subscription models are popular. To keep it short, the right pricing strategy depends on the market, the product, and its stage in the lifecycle. One...

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AI + robots + AR. While robots are living in reality, we are going to live in augmented reality...

When we use AI tools with savvy, our workflow naturally becomes more intelligent. AI is a good assist in any workflow if you use it right.

The importance of statistics truly hinges on your specific objectives. Think of them as akin to symptoms when you're unwell – they provide essential clues to your progress. While metrics like traffic, user engagement, referral sources, and events are fundamental to gauge, don't confine yourself to these alone. Your chosen statistics should align with your goals and the broader context of your...