About
For over 11 years, I have been the Chief Executive Officer of Outlaw, a visionary scent company that creates highly addictive, iconic personal care products with a cult-like following. I have successfully bootstrapped the company from its inception in 2013 until 2019, crafting the brand direction based on customer feedback and achieving product market fit. I raised $3M between 2020 and 2021, enabling triple-digit, product-led growth. I have over a decade of experience across diverse industries, from media giants like ABC and OWN to tech innovators like Mozilla, where I developed low-effort, high-impact programs through cross-functional team collaboration.
Work
Founder & Leadership at Outlaw
Badges
Tastemaker
Gone streaking
Gone streaking 5
Maker History
- Outlaw's Bespoke Scent BuilderNose-tradamus: Your scent, invented with AI, made by a humanOct 2024
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Joined Product HuntSeptember 21st, 2024