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Dilan Aydın
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TATAM is a data-driven influencer marketing agency/platform. Its works are international and there is a quite sincere team!
Influencer marketing platforms
maryam sh
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Dilan Aydın
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1. Creating quality content on social media, website, and (if you have) mobile application
2. Personalized push notifications
3. Rewarding system for users
4. Sincere community management
5. Sharing users' progress data in certain periods
What are some tips to increase retention on a B2C Product
Swapnil Vats
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Dilan Aydın
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Your points are really clear and useful! Shareable content can contribute to the referral program. Content related to your business can be shared organically by users. Especially B2C companies should use that. For example, an astrology app should add a short version of a daily horoscope in its referral program.
How do you structure a good referral program?
Lodovico Sella
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Dilan Aydın
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Gmail and Oppflow!
Which Texting App Do you use more for chatting with your customers?
Dos Baha
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Dilan Aydın
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Quality content is the best. Sure, being SEO-friendly is so important, but still, we have to focus on quality. The content should match the target audience. For example, “save and share” are the most important metrics on social media. It shows us that we create something saveable and shareable.
What is your style of content marketing?
Giovanni Ghigliotti
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Dilan Aydın
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1. Working KPI-oriented
2. Setting deadlines
3. Taking a break I need 🚀
What are your top 3 productivity-boosting techniques?
Ezgi Yeğinaltay
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Dilan Aydın
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I love it! Congrats on the launch! 🎉
StoryPrompt
Asynchronous video conversations at scale
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Dilan Aydın
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We use LinkedIn, emailing, LinkedIn Newsletter, IG, TikTok ,and Twitter. Besides, we are trying to attend events physically. Our product is B2B. That's why our priority channels are LinkedIn and emailing but if your product is B2C, you can use IG and TikTok actively.
Makers, how do you promote your waitlist? 🚀 (+ this is what we are doing now)
Andrea Todorova
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Dilan Aydın
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Sure! We offer great discounts on Black Friday at Oppflow! We will announce the discount via email and SM accounts. Besides, we are looking around to affiliate with other tools or personal accounts to reach more people.
Do Black Friday Sales work? Do you have any marketing plans this year?
Anastasiia K
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Dilan Aydın
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Understanding customer needs/ interests with content marketing, then creating a digital campaign according to target audience interests, and finally optimizing that campaign with A/B tests.
What is your favorite marketing tactic?
Pooja Lahoti
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Dilan Aydın
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First, you should prepare a monthly content plan containing all types of content (reel, regular post, story, guide). Then, you have to share them regularly. And also, don't hesitate to engage with followers. You should like their comments, answer their messages.
Instagram
Karen Haberberg
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Dilan Aydın
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For project management: ClickUp
For tracking paid campaigns: Adjust
For emailing: Hubspot
For content marketing management: Oppflow
For time management: Google Calendar
What are the tools that you use daily to increase your productivity?
Sanjay Somashekar
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Dilan Aydın
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1. Set a purpose and goal for your campaign. Make sure that this goal and objective will really move you forward. Pay attention to creating SMART goals.
2. Decide how you will measure your campaign. Which metrics will be important to you?
3. Identify your target audience. Remember that your target audience isn’t an abstract concept but real people you may encounter daily. You can prepare a...
How do you create a good marketing strategy?
Daria
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Dilan Aydın
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Every data should be tracked! Each marketing platform has
analytics. Those tell so many things about your strategies/ campaigns. Without analyzing data, you can’t understand your audience’s interest or your product’s strengths/weaknesses. Sometimes IG post likes can tell something important.
Do you use data to help your products grow?
Thomas Varekamp
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Dilan Aydın
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Before starting paid activities, to analyze the target audience's interest, content marketing would be better. Otherwise, you can burn money more than need. But, eventually paid activities are necessary to reach your potential customers. I can say that dream scenario is both!
Which activities do you prefer to promote your product- Organic or Paid?
Giovanni Ghigliotti
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Dilan Aydın
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Mondays are kinda planning days for my team. We create our tasks and assign them. Then, we start working KPI-oriented.
How is your Monday routine?
Sefa Sarıkaya
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Dilan Aydın
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Exactly! I think that holograms might be used in the future for content. However, I am sure that video marketing will stay in trend for a long time.
Do you think video marketing will be a lasting trend? What can replace it?
Janset Angı
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Dilan Aydın
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For content marketing, I recommend Oppflow. But for the whole management process, ClickUp is a great tool even though it is so complicated.
Any product management tool recommendations?
Jenny Zhai
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Dilan Aydın
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Unfortunately a (as soon as I get up)! As a marketing manager, I am trying to stay updated. 🥲
When do you first check your social media in the day?
Scott Carson
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Dilan Aydın
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Planning, planning, and planning! You can use project management tools to achieve this btw.
What are your tips for staying within deadlines?
Janset Angı
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