Gabriel Sayers

Gabriel Sayers

Co-Founder @ Briefly
39 points
All activity
Gabriel Sayers
Marketing briefs that get to the best creative work. Briefly helps you write stand-out briefs, 9x faster with AI that understands your business.
Briefly
Briefly
The AI Powered Briefing Platform
Gabriel Sayers
Briefly helps marketers write the briefs that get to the best creative work. FastDrafts combines what we know about your business, what we know about writing great briefs, and what you tell us in a few intro questions to write your first draft in seconds.
FastDrafts from Briefly
FastDrafts from Briefly
Write a better marketing brief, 9x faster
Gabriel Sayers
Briefly is where effective marketing starts. A third of marketing budgets are wasted on bad briefs ($80B/yr wasted in the US alone!). Our AI-powered briefing platform fixes that.
Briefly
Briefly
Fixing a black hole in marketing budgets
Gabriel Sayers
Gabriel Sayers
started a discussion

Marketers - what's the most frustrating part of working with ad agencies?

I started my career agency side and now I work client side. It's crazy how frustrated each side gets with the other and how much that can sour relationships and lower the quality of creative work. I reckon that client briefs are the most acute sticking point - what do you reckon?