Lavanya Snigdha

Email marketing, cold outreach, and sales calls. Everything else is just an avenue to build community for us. If we start to treat social media platforms as a means of bringing in leads it starts to sound too much like marketing speak.

Congratulations on the launch @vlad!

To make this launch worth your time for the PH community we've scheduled a webinar on the 12th 'Leveraging AI and Automation to digitise CSM workflows.' Please register here: https://us06web.zoom.us/webinar/...

Straight up privacy and loss of personal identity that isn't tied into the public forum.

I do something like a quick retrospective on Friday and on Sunday I make plans.

I use Show (the tool we're launching on Sunday!!) We pretty much set up a new campaign in minutes by using one of the preset templates or even asking the AI content generator to create a new more suitable email. Show also helps insert video, gifs, and CTAs into your email so we end up increasing our open rate and email CTR as well :D

Sometimes you get it right away, sometimes you need more time and experience, and nail the right pitch. I'm super impressed with the time scales you've suggested though :D Would love to know how you do it.

- Fast track cadence generation - Flourish content pipelines - Review and edit content - Streamline thoughts and organize content - Generate in depth personas And so on and so forth :D

Hey Mariza! Could you share your substack? I'd love to contribute and be a part of this project :D All the best!

I'd love to share what we've implemented over the past year and what's worked best for us: 1) Video based onboarding is a definite win in most cases - Start with a welcome email, share set up instructions, address FAQs, share resources (tutorials, demos, etc.) 2) Follow it up with actionable use cases based on each user's persona (E.g., a ecommerce marketer who signs up for Show will...

Our Top transformations: 1) Automating segmentation of contacts has led to more purposeful outreach, reduced time investment in finding the right leads to chase, and make both the marketers and sales teams much happier 2) Being able to send out more personalised content based on consumption and product usage history 3) Interventions set up at the right spots instead of relying on top level...

Hey Matt! What is your pitch?

Honestly? Not making work your life. It sounds very much like a cliche but it's one of the best lessons I've ever learnt to avoid burnout and actually coming back recharged into the work day.

Watching our first client's face light up when we promised on our pitch. It was a small deal but it gave us immense hope for the future.

We never know until it's launched and people actually see value in recommitting to text based content. Facebook hasn't yet made a mark in the video space and hopefully threads isn't another video based social media platform.

It's really heartening to see that you're taking it in stride. We kind do get very caught up in the chaos and anxiety that can be launch week and sometimes, something as simple as an oversight turns into an unknown unknown. I look forward to supporting you at your next launch!

That was a good read @grzegorz_graczyk ! It's nice to see that our top priorities for launch prep are similar. Can't wait to see how this Sunday turns out for us!