About
Hey Product Hunt! Matt, founder of ick, the AI-free writing app for B2B content. I also run maassive, a B2B SaaS marketing agency that helps founders with positioning, messaging, and website creation. ick identifies clichés, buzzwords, tech jargon, and corporate silly-speak to help you say what you really mean. ick isn’t "AI-powered" or "AI-supercharged" [rocket emoji here]. Humans with decades of professional experience (that’s me and my wife Sophie) have carefully and thoughtfully curated every word, phrase, suggestion, and pearl of wisdom.




