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Rogelio Paulo Jr. Gesmundo
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When time and resources are tight, I prioritize marketing tasks by focusing on what will make the biggest impact. I make sure every task aligns with our main goals, like generating leads or building brand awareness, and skip anything that doesn’t add value.
How do you prioritize marketing tasks when your team has limited time and resources?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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I take time to rest. Often, inspiration returns naturally after I’ve had a chance to relax and step back for a bit.
What’s your method for overcoming creative blocks? Share your go-to strategies.
Jao Japitana
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Rogelio Paulo Jr. Gesmundo
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Yes, When brainstorming and executing content ideas, I start by clarifying the goal, understanding the audience, and defining success metrics. From there, I dive into research, gathering insights from competitors, industry trends, and audience feedback to inform the direction. Brainstorming is a creative phase where I generate ideas, often collaborating with a team, and organizing them into...
Do you follow a specific workflow when brainstorming and executing content ideas?
Jao Japitana
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Rogelio Paulo Jr. Gesmundo
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I use tools like planning apps, design software, and AI writing tools to make content creation easier. Syllaby mostly for video creation. Apps like Trello or Notion help organize ideas and schedules. Canva or Adobe make creating visual images faster. AI tools like Grammarly or ChatGPT help with writing and editing. Together, these tools save time and keep things organized.
What tools do you rely on to keep your content creation process efficient?
Jao Japitana
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Rogelio Paulo Jr. Gesmundo
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AI can handle a lot of social media work, like analyzing data, scheduling posts, and creating content. It’s good at spotting trends, reaching the right audience, and improving campaigns. But people are still needed for creativity, understanding culture, and making real connections. Humans get emotions and humor better, which helps make content feel real. Using both AI and people together works...
Do you think AI can effectively manage social media strategy, or does it require a human touch?
Jao Japitana
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Rogelio Paulo Jr. Gesmundo
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A big video trend in 2025 might be *interactive videos with AI and AR*. Viewers could change parts of the video, like the characters or story, to fit what they like. AI would adjust the video in real time, and AR would make it feel more real by mixing digital elements with the real world. This kind of video would be fun and personal, perfect for things like games, shopping, or learning.
What’s one innovative video trend you think will dominate 2025?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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AI is great for making videos more interactive and personalized, and the results are impressive. It allows you to create videos that feel custom-made for each viewer by including things like their name, interests, or past purchases.
Do you use AI to create interactive or personalized video experiences? What results have you seen?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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Silent videos with captions aren’t just a trend—they’re a smart strategy for inclusivity and engagement.
What’s your take on silent videos with captions—essential for engagement or just a trend?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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To spark meaningful engagement on social media, focus on authenticity, relevance, and value. Understand your audience's needs, share insightful or inspiring content, and use storytelling to build connections. Encourage interaction through questions or interactive formats, and use eye-catching visuals to capture attention. Posting at optimal times further increases visibility and engagement.
What’s your secret to creating social media posts that spark meaningful engagement?
Jao Japitana
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Rogelio Paulo Jr. Gesmundo
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To balance trendy content with your brand’s voice, stay true to your values and tone while choosing trends that align with your audience and industry. Adapt trends to fit your messaging, maintaining consistency in visuals and tone for recognition. Use trends sparingly to supplement your core strategy, ensuring all content feels authentic. Regularly analyze performance to refine your approach.
How do you balance creating trendy content versus content that aligns with your brand’s voice?
Jao Japitana
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Rogelio Paulo Jr. Gesmundo
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How often you update depends on your needs. For content that stays useful over time, checking it every few months or twice a year works well. For content about trends or current events, it might need updates more often.
Updating older content can be very useful, especially if it still gets traffic or covers timeless topics. By adding fresh information, better visuals, or more recent examples,...
How often do you revisit and update older content? Do you think it’s worth the time investment?
Jao Japitana
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Rogelio Paulo Jr. Gesmundo
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Was surprised how creative AI can be. Many people think it only produces basic or boring ideas, but with good prompts, it can come up with fresh ideas that people might not think of, almost like a creative teammate.
What’s the most surprising insight you’ve gained from using AI tools for content creation?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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It can excel in augmenting human capabilities not replacing them entirely. Businesses can integrate AI tools into a comprehensive SEO strategy but there should always be human oversight.
What’s your opinion on AI-driven content optimization for SEO—does it work as promised?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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AI is already transforming how brands emotionally connect with audiences by enabling personalized, empathetic, and inclusive interactions. It enhances storytelling, refines messaging, and fosters loyalty through real-time insights and tailored engagement.
However, the key is to use AI as a sidekick, amplifying human creativity and emotional intelligence, not replacing it, ensuring authentic...
Do you think AI will redefine how brands connect emotionally with audiences? If so, how?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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The perfect AI tool for marketing would use data to segment customers and deliver personalized content across channels. It would predict campaign performance, optimize budgets, and automate A/B testing to improve results. Real-time reporting would provide actionable insights, while AI-driven chatbots enhance customer engagement. The tool would also monitor brand sentiment and competitors,...
If you could design the perfect AI tool for marketing, what would it do?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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The biggest challenges when creating content for multiple platforms include adapting to different audiences, managing time, maintaining consistent branding, keeping up with trends, and tracking performance effectively.
What’s your biggest challenge when creating content for multiple platforms?
Jao Japitana
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Rogelio Paulo Jr. Gesmundo
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Agree. While AI generates the image, the process is often shaped by human input, including prompts, adjustments, and curatorial decisions. This collaboration between human creativity and AI tools can produce art, though it faces initial skepticism due to its unconventional approach.
AI generated images are art. Agree or disagree and why?
Austin Armstrong
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Rogelio Paulo Jr. Gesmundo
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Agora Merchants is going to be loved by ecommerce. By integrating seamlessly with existing point-of-sale systems and automatically updating inventory, it streamlines operations without taking a commission on sales.
Agora Merchants
AI search engine that helps e-commerce stores sell more
Rogelio Paulo Jr. Gesmundo
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Its all-in-one approach makes it suitable for both personal and professional use. Available on iOS and Android, uList offers a comprehensive solution for organizing various aspects of life.
uList: Smart Lists
Organize Anything, Plan Everything. Tasks, Notes, Movies, AI