Makers, what's your greatest marketing challenge?

Question

I've recently grown interested in marketing for startups and entrepreneurs. It'd be a pleasure to pick your brains. What's the biggest marketing challenge you've experienced working at a startup or on a small, bootstrapped project?

Charles Forster · Accepted Answer

Mine is two-fold. First, finding out where the right channels are. How do you get in front of potential customers/fans?

And secondly, how do you have a conversation about your product without coming off as spammy or overly promotional

Artem Smirnov · Answer

Improving user stickiness.

Jono Lee · Answer

@chazthetic I'm having the exact same issues

Rhona Aylward · Answer

Mine is getting visibility with a limited marketing budget.

Answer

finding your audience and/or showing them what it is capable of.

Makers, what's your greatest marketing challenge?

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