5 easy tips for improving your social media customer service

Responding to angry comments and answering a ton of DMs isn’t easy, especially when you’re juggling a billion other tasks. 🤹 Use these tips to level up your social media customer service and take customer satisfaction up a notch *without* giving yourself more work. ☝️ 1. Use a chatbot 🤖 Conversational AI is a great way to provide basic social customer service and address FAQs 24/7 – even when you are not online. 2. Create guidelines for social 📋 Help your team build consistency with guidelines for the tone of voice, response times for each channel, FAQs, and process for escalation. 3. Manage customer expectations 🤝 Make it clear to customers when your service team is available and how long it typically takes for them to hear back from you. 4. Don't make customers wait ⚡️ Minimize your response times by automating processes to create efficiency and using tools like saved replies and auto-responses. 5. Turn public conversations private 🔒 Instead of resolving a comment publicly, ask a user to send you a DM – sometimes complaints, questions, or requests are better handled through private channels.