5 must-haves to grow on Instagram

If you want to grow your Instagram page but: – you are not sure how to start – the algorithm is screwing you Here are 5 steps to help you get on the right track. 1. Branding This is how you will stand out from all the other brands on social media. Your branding will help you become recognizable and memorable. Choose your colors, fonts, and overall brand style. 2. Audience Get clarity about your ideal audience/client. Create a content strategy to attract them. Optimize your profile to convert them into followers and/or clients more easily. This will help you effectively attract and convert your ideal audience. 3. Relatability You need to add personality to your brand to create a real connection and relationship with your audience/clients. Show up on Stories and humanize your brand (video content helps a lot with this). 4. SEO There is a logic behind how you should optimize your profile to make it more effective when it comes to attracting your ideal audience. Use relevant and searchable keywords across your page to help your ideal audience find you. 5. Strategy Do you feel lost not knowing what are the next steps? Are you not getting the results you want? That's because you don't have a strategy. Create a clear strategy to follow. This will help you keep on the right track without feeling overwhelmed.