Animated logos help to get to top?

Nadezhda Babushkina
12 replies
I think it’s the third day in the row when top 3-4 products are by companies using animated logos within their submissions. Or, it may be just a coincidence. What do you think?

Replies

Sven Radavics
intribe | Tinder for Brand Partnerships
intribe | Tinder for Brand Partnerships
Someone told me it helps but I couldn't get to the bottom of it. Have been meaning to find a service to animate my logo though. Anyone doing this?
Nadezhda Babushkina
@sven_radavics Sven, may be animated logo captures user’s attention and they click on it to know more?
Sven Radavics
intribe | Tinder for Brand Partnerships
intribe | Tinder for Brand Partnerships
@nadenade Could do. Do you know of a service to animate logos or how they do it?
Nope. The animated logos just attract attention better than the regular ones. So, it's just a psychological factor - a person pays more attention to something that is 'moving'.
Gaurav verma
That's a great observation.
Rich Watson
NVSTly: Social Investing
NVSTly: Social Investing
the animation only works when you hover over it, so doesn't make much of a difference. unless it automatically plays on mobile?
Wooloo Zeng
This might be a great tip. Thanks for your careful observation.