Are you for or against offering a lifetime deal (LTD) for your product?
Nemanja Zunic
7 replies
If you are for it, for how long you recommend to keep it active?
Replies
Bogomil Shopov - Бого@bogomep
As a consumer, I don't like Lifetime deals because the majority of the companies offer it and freeze the features they have at the time of purchasing and then bother me for up-sale if they have new features.
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I would say it is great at the beginning to get new customers and mainly to get feedback. I would not recommend to keep it active for too long (maybe 4-6 months)
I think the general consumer market is oversaturated with monthly subscriptions when a lot of these SaaS products have functionality as a tool rather than service. I'm bullish on LTDs or one time payments and I think the consumer audience is ready for it too. My product will not offer a monthly subscription but rather a LTD.
@scottlabsai It makes sense, but I would say that in the end, it depends on the type of product.
Launching soon!
I've offered LTDs for beta testers and early adopters. The feedback you get in the early stages of development is crucial, so it's a win-win for both your product and its customers.
I'm all for offering a lifetime deal, like finding a forever tech buddy! A good approach would be to keep it active until the next software update makes it as outdated as a floppy disk in a USB world.