Are you with or against keeping only pictures on Instagram especially for markerting ?

Sara
2 replies
A lot of people are complaining about how Instagram is turning into TikTok with the reels and videos. Do you think that Instagram should return to focusing more on images rather than reels? And which one do you believe will be good for your business when it comes to marketing your services and products? Share your thoughts here!

Replies

Santa
I wouldn´t want IG to be limited to images only. Videos are such a great way to connect with your audiance and Reels help you reach wider audiance. Even if some features look alike in both platforms, they still are pretty far from each other in terms of users demograpics and behaviour, targeting options etc.
Karolina
For me Instagram stories and reels are very valuable in terms of social media engagement :) I really like how it works now. I wouldn't compare TikTok to Instagram, these are two different platforms with their own pros and cons but in general also different type of audience is active on each of them.