Best SEO tools tech stack – according to 20+ SEO experts

For this, the team talked to 20+ SEO marketers to understand which SEO tools folks were using the most, why, what they do, how much they cost, etc. The writers are journalists not SEO experts, and they relied on interviews with the experts as well as several surveys. No surprise, Ahrefs and SEMRush were the most popular (SEMRush over Ahrefs, which was a surprise to me!) –– but one of the SEO marketers even gave a breakdown of which tools to use if you only have $500 to spend a month. They were: Clearscope for content optimization at $170 a month SEMRush for weekly check-ins for $120 a month Ahrefs for deep dives into links and rank for $99 a month Screaming Frog for technical SEO at $15 a month Google Analytics for traffic and on-site behavior analysis (free) SEOquake for rank tracking in a Chrome extension (free) $404 total a month. Would y'all agree? Choose different tools? Why? Also, here are the tools that were reviewed: Ahrefs SEMrush Google Analytics Google Search Console Screaming Frog DeepCrawl Lighthouse Siteliner Ryte SparkToro UberSuggest Keyworddit Google Trends AlsoAsked Answer the Public Moz Clearscope Yoast SEO Writing Assistant by SEMRush SEMrush’s Keyword Magic Tool Ahref’s Keyword Difficulty Checker Pitchbox Wappalyzer Detailed Hunter SEMrush’s Link Building Tool Majestic LinkMiner Sitechecker Free backlink checker by Ahrefs SEMrush’s Backlink Audit Tool SEO Minion SEOQuake RankRanger Seobility Keyword Tool Pro for YouTube Keywords Everywhere TubeBuddy Anything you'd add? Favorite among these? What does *your* SEO tech tack look like? Here's that article for the deep-dive: https://marketerhire.com/blog/best-seo-tools