Black Friday is very close. Do you plan to offer discounts?
Sveta Bay
28 replies
It'll be the first Black Friday for our product - MakerBox. So, want to learn about your experience and tips π
Replies
Peter Kowalczyk@peter_kow
Pineapple Builder
Here are my learnings:
- Looks like people don't do crazy discounts, but rather something between 20%- 30%.
- More yearly packages for your SaaS
- Discounts usually apply only to new customers/ subscriptions
This is what I got so far from people who applied their deals to this list https://bit.ly/3TGXsFG
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I've generally found that strategically placed discount (for ex: lost leaders) tend to accomplish two things for us:
1 - upsell/xsell other (strategic) products, and
2 - drive overall brand recognition and affinity.
The main trick is to be wise with what you intend to discount. For example, if you discount a camera, some subset of your customers will opt to buy film (sorry for the archaic example... its just the 1st thing that popped into my head but you get the point).
This has been our experience. Hope it is helpful to you.
Taco Digest
I recently switched from free plans to trial + paid only. So I offered the 30% discounts for old customers anyway so skipping the black friday :)
BoldDesk is a help desk software that includes a ticketing system and knowledge base software.
*Offering 40% off for unlimited agents
Code: blackfriday2022
* Email to tickets (shared inbox)
*Knowledge base software
*Workflow automation
*Satisfaction survey
*Canned response
*SLA management
PHPRunner
We do. We usually offer "buy one get one free" deal as we have many add-ons. This time we might try something else, as long as it affects the bottom line positively.
@sergey_kornilov1 That's a great idea! I'll need to bookmark that one for next year.
@sergey_kornilov1 good plan!
By the way, we recently introduced quite similar thing - bundles (3 products for the cost of 2). And now 9/10 users choose this option. Just WOW.
PHPRunner
Vadoo AI
Yes we offered 30% on all plans on black friday in 2021. I have seen saas offer deals upto 50% off for their annual plans and upto 30% on their lifetime deals. We saw sales go up by over 40-50% in November(on the monthly basis) because of our black friday offer.
This year we have decided to feature other saas deals offering discounts on Black friday deal page sorted based on upvotes. https://www.vadoo.tv/black-frida...
Yes, I will offer a 50% discount on my all digital products.
Retable
@theankurtyagi Hey, that's great discount news! Can we include your discount in the free SaaS Deals database we created for Black Friday?
@arzuozkan yes please here is the link to my digital products. https://theankurtyagi.gumroad.com/
Retable
@theankurtyagi Thank you Ankur, could you please fill out the Black Friday SaaS deals form, which is on my profile page, to help me to understand your Black Friday deal better :)
https://www.producthunt.com/@arz...
Retable
@theankurtyagi Hi Ankur, I checked but I think it's about the Product Hunt. Could you please check this page: retable.io/black-friday
You access the from directly bottom of this page :)
Thank you,
@arzuozkan Link is not working. It's throwing an error.
Pitch Deck Catch Phrases
I think flash sales are a great way to generate excitement for your Black Friday deals. Best of luck! π€
Retable
Hey Sveta, Congratulations! I hope you have a great Black Friday season. People do a lot of shopping during Black Friday. I am sure this will be an opportunity for you too.
We also created a free database where we list 2022 Black Friday Deals to help SaaS Startups and people during the Black Friday period. You can check out the whole deal list here! https://app.retable.io/project/4...
Also, if you want your product to be listed here, you can fill out this form :)
https://app.retable.io/form/5zEd...
@arzuozkan Great. I'll share MakerBox offer here!
Yes, Mailmodo IS offering 50% off on all its plan for new users on annual payments.
The offer is valid from the 25th - 30th November
Mailmodo is a complete email marketing solution that lets you create and send interactive emails within minutes with its no-code editor. You can check out all the details about the offer here: https://www.mailmodo.com/black-f...
Ultimate Notion Home Manager
yeah I Think that's a good opportunity to offer discounts for all my digital products
Although for me discounts are not enough
this to me is the definition of "irresistible offers" !!ππ½
(not clickbait I promise)
https://twitter.com/_theakinwale...
I am compiling a comprehensive list of Black Friday deals for developers, mostly covers e-books, courses, and tools. If you have a relevant product, you can submit it to get added to the list. https://5balloons.info/black-fri...
The games useful news will be with you as soon as you visit https://wordpuzzles.io/
We're offering 50% off our Pro plan for the first year. Interested to see how that goes...
good opportunity
It would be good to buy some good stuffs.
Visit Exossystemsllc.io for those that need their support, it was helpful.
@patricia_lawmaker Everyone basically makes a discount of up to 30%, like here https://yourherbs.ru/ru/ for example. But that's great too.