📜 Do people read long-form posts?
Business Marketing with Nika
12 replies
Answer:
YES and NO
✅ YES:
– If you are genuinely interested in a person, their thoughts, and expertise, you are likelier to read through an entire elaboration.
❌ NO:
– When the topic is boring to readers and you are not good at narrating, their attention will drift away.
☝ This matters:
– The narrator's personality (authority, credibility, expertise, etc.)
– The topic
– The writing style
– The form and medium you use (I am more likely to read the longer form in books than on social media posts.)
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How do you see this topic?
Replies
Harald Frank@haribelafonte07
Usually I scan it first to see, if it's worth the time.
A clean structured writing style with visualization helps.
I love @tim1 (Tim Ferriss) content, but even that is a little too long sometimes.
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Depends on the author... I'll still read any long (loooong) blog post written by Tim Urban 😅
And if something makes it to the top of Hacker News or Reddit then at least there's "some" signal that a lot of people found value in this article.
But for everything else... Have ChatGPT summarize it 😂
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It depends on theme
If people are looking for some specific information or want to understand more about a specific topic, then of course long posts will win over short ones.
It depends ;) … If I realize that a post was written with or BY ChatGPT, I stop reading immediately. However, if the topics are relevant to our business, I tend to read even long posts - without summarizing them using a service ;)
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Personally, if I see a long post, I'm not inclined to read it. I like short posts with bite-sized bits of information.
Definitely depends on the content and audience, but in general people have shorter attention spans these days and prefer more concise, skimmable content. Breaking longer posts into sections with descriptive headers, bulleted lists, and relevant visuals can help make them more digestible. But there's still a place for thorough long-form content, especially for in-depth guides, thought leadership pieces, or storytelling. The key is providing clear value and keeping readers engaged, regardless of length.
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@zacharywilliamking I tried to come up with ideal length – it seems that "Twitter post length" is enough :)
I tend to read longer pieces when they cover topics I’m genuinely interested in, while shorter ones are usually for quick information. I think I decide whether to read something thoroughly while reading the first few sentences.
Yes, for sure, it depends. But I think in roughly 80% of cases, people prefer to read shorter and more informative texts.
It depends. If I'm interested in the topic, absolutely. I think it really comes down to the type of writing being done—if it's an article that's intriguing and offers a fresh or controversial perspective, I'm all in. But if it’s generic or overly promotional, I’m more likely to skip it.