Do you think AI can replace human marketers?

Ezgi Yeğinaltay
80 replies
Personally, AI can certainly enhance the work of human marketers, but it's unlikely to replace them completely. What AI and humans bring to marketing are distinct and complementary skill sets. What are your thoughts on this?

Replies

Sophia Solanki
No, not the marketers Ezgi. AI is the super assistant that'll empower marketers do more (deliver more impact) with less. But yes, if as a marketer, you stay in denial and don't use AI, you would be left behind.
Kirill Sokol
Skinive AI: Skin Scanner, health checkup
AI can enhance and streamline many aspects of marketing, such as data analysis, personalization, and content generation. However, it's unlikely to completely replace human marketers. Human marketers bring creativity, empathy, and a deep understanding of human behavior to the field, which are qualities that AI struggles to replicate. Instead, AI is a valuable tool that can complement human marketers, allowing them to make data-driven decisions, automate repetitive tasks, and focus on strategic and creative aspects of their work.
Gary Sztajnman
The question is not "if" but "when"
Vlad Niculescu
AI can automate the data analysis part and insight extraction which I believe is an aspect that takes a lot of time for most marketers. Any thoughts?
Naoto Shibata
I don't think so, but I'm sure it will change how human marketers should do for their purpose. We no longer need to do some tasks related to writing, coding, and creating designs on our hands.
Mike Fitzbaxter
I find this topic super interesting. As more and more of the messages, videos, images, and content we see online is AI generated, I feel that it’s possible people could start losing faith (it’s already happening with AI influencers) in the authenticity of the messages and feel less confident trusting the message. I suspect we will see a pendulum swing back towards in-person events to truly feel connected to the content being delivered. Meetups, conferences, and even the old fashioned product house party may become a thing revived in attendance over the coming years as a result. Humans seeking other humans.
Joe Scharf
Yes, it will replace the bulk of a marketing department & many of the supporting roles. It will leave a few experts behind to run the AI, provide the human touch and execute the campaigns. I expect this will happen across the board - customer support, exec team, finance, development. All departments will shrink significantly.
Jake Harrison
Yes. And I did it
Jake Harrison
I am trying to do this and let’s see the results
Jake Harrison
Yes, and I did it last 3 months, it worked very well
Eugene Lipski
AIWatchfulCompanion
Launching soon!
When AGI develops then hopefully we'll realize it's happened before it's too late
Rohan Pathak
It is not the thinking but the tasks that it will replace I mean to say that AI is good at Doing particular tasks and marketing but it is not fully capable of thinking about the entire overarching strategy from big picture perspective and this is where humans are still required
Neelam Goswami
Honestly, working for an AI martech startup myself, I believe AI is not built to replace us human marketers. It’s only meant to make our work easier and boost our productivity. AI is undoubtedly getting better at its job but without human intervention it cannot give you the best output!
Max Malterer
I guess it depends on the timeframe, but I'm still not 100% sure. Even though I have explored this question at length from various angles in my debut novel The Human Relief Project - When The World Stops Working. If you are curious, check it out on Amazon.
Franklin Mayoyo
It can only make them better. Replace? No
Adams Parker
no i don't think so
Charlie Charles
Yes AI can replace human marketers
Arz
No, but a human marketer using AI will replace!
John Xie
Taskade AI Mobile: Supercharge Workflows
Taskade AI Mobile: Supercharge Workflows
Absolutely, Ezgi! AI, in my view, acts as a catalyst rather than a replacement in the marketing realm. It's about enhancing the human touch, not replacing it. For instance, at Taskade, our AI features like generating workflows or aiding in brainstorming, aim to streamline the process, making it more efficient. They handle the routine, leaving room for marketers to focus on the creative, strategic aspects of their campaigns. So, it's more about a collaborative dance between AI and human insight, each amplifying the other's strengths. Cheers to the blended future of AI and human creativity! 🚀