Ever tried using quizzes to personalize recommendations for your customers?
Kushal Gandhi
4 replies
Quizzes can make marketing more fun and personalized!
Have you used them to give tailored product suggestions, boost engagement, or drive conversions?
We'd love to hear which strategy worked best for you!
Replies
Benson Gao@bensongao
Using tests to offer recommendation features depends on the product. It might be suitable for information-based or large e-commerce products, but for products from small companies, it's not really necessary. Implementing recommendations in the later stages of the product is also fine.
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Totally, quizzes are a must for ecommerce these days. We use a Typeform quiz to learn about customer style preferences and sizes, then feed that data into our recommendation engine to personalize product suggestions in emails and on-site. Seeing a big boost in AOV and repeat purchases. Highly recommend giving quizzes a try if you haven't yet!
Quizzes are great for gaining customer insights and providing personalized recommendations! We've been using Typeform quizzes to segment our audience and tailor product suggestions in email campaigns. Seeing a nice conversion boost so far. Highly recommend giving quizzes a try for engaging customers and driving more sales.
I think since everyone likes "personalized" recommendations thesedays, quizzes or simple tests are a great marketing strategy to drive conversion and gain overall engagement. They can also help the brand gain insights about their audiences too, which might help you understand your target audiences well :)