First launch, #1 Product of the Day! #AMA
Shawn Park
18 replies
Hey everyone, this is Shawn, CEO of FUNCTION12 and our team made #1 on Product of the Day! Thought I should share some of the tips for Product of the Day since I've received so much help from this community as well😀
Our counts are:
Upvotes 1,162
Comments: 512
Day rank: #1
📝How we prepared it:
1. Started the preparation a month prior to the launch
2. Drafted a to-do list and assigned who would be doing what
3. Sent emails, shared on social media, and let our friends and colleagues know about our launch 2-7 days prior to the launch
🚀On the launch day:
1. Make sure the whole team is on Product Hunt for the next 24 hours constantly
2. Let everyone know about your launch on social media and communities
3. Send emails to your users to let them know about the launch
4. Engage in the Product Hunt community and talk to different makers
Some of the extra tips I would like to share are:
1. Let your audience know about your launch
It’s important to gather and announce the launch to as many supporters as possible that know your product well in advance. Although new hunters and makers will show interest, it’s also important for your audience to engage as well and show their support too. We've sent D-7, D-1, D-Day emails along with many, many social media posts and DMs to let everyone know about it.
2. Be prepared for everything, anything
Once your product is on top of the page, great traffic will naturally be engaged to your website and product. Make sure your server is ready for such visitors and along with various questions left on customer service answered immediately. It’s important to have these new audiences have their curiosities answered and fully test our product smoothly.
3. Engage, actively
Not only have your team actively engaged in the product page’s comment section, but also engage in posts that you upload on your social media, and community posts so that more audiences can visit your product page. It’s also great to actively participate in the discussion community in Product Hunt where you can discuss and share great tips related to the Product Hunt launch!
Check out our FUNCTION12 product page here as well:
https://www.producthunt.com/posts/function12
Please share any questions you have, I'll be glad to help!!
Replies
Swapnil D Puranik@swapdp_01
Pitchery
Congratulations on a successful launch and thanks for sharing these insights!
Share
NVSTly: Social Investing
whats the size of your userbase and social media following?
FUNCTION12
Congratulations wish you best wishes, and great post.👍
Kryptview
Congratulations on this launch Shaun!
Did you get help from a hunter or did you hunt yourself?
I'm preparing our own launch for next week, getting the last details set! We're definitely getting ready to be 400% available for 24h :-)
FUNCTION12
@selin_anil I hunted myself, but I've heard that getting help from a hunter helps too. Good luck on your launch and I'll look forward to supporting your product as well 😄
Kryptview
@shawn_park_f12 Thanks so much, I'm very excited to share our product to the world and keep improving it with the help of the community!
KoolStories
Congratulations Shawn. Thanks for sharing great insights. 🚀🙌😊
FUNCTION12
@alessandro_canella Thank you so much Alessandro!
It was really a wonderful launch
Alloy Sports
Congrats Shawn! We just launched today, it was a busy day on PH today 🚀
FUNCTION12
@nathan_kridler Thank you Nathan, I'll check out your product as well. Good luck! 👍
Congratulations! Great tips. At what internal milestone would you judge a product ready to be launched on Product Hunt? Post closed-beta?
FUNCTION12