How can a technical person(like Engineers) become good at Marketing?

Question

Meduard · Accepted Answer

Just engage with a community for a product you want to create.

Post there, talk to people, etc. then you understand them better and you will be able to promote your product way better.

Steven Wilson · Answer

Since I am comfortable with data use that to my advantage. Marketing isn't just about creativity; it’s also about measuring results

Emily Rose Johnson · Answer

Definitely engage with relevant communities! Find the forums, subreddits, FB groups etc where your target audience hangs out. Participate authentically, provide value, and build relationships. Over time you'll gain a deep understanding of their needs, pain points, and how they communicate. This will make you way more effective at crafting messaging and marketing that resonates. Empathy is key! 💪

Nha Hyerin · Answer

A technical person can become good at marketing by learning the basics of customer psychology, focusing on clear communication, and understanding the value of storytelling. Collaborating with marketing teams, experimenting with different strategies, and continuously analyzing feedback can also help bridge the gap.

Karen Isbell · Answer

The same way marketers can become more technical...get help from AI. 😆 Also, marketing today is very data-driven...an engineering background can be very helpful for SEO and testing/analyzing different forms of outreach.

Judith Wang · Answer

As an engineer, I am great at solving problems and marketing is all about telling stories that resonate with people

Ella Reyes · Answer

To excel in marketing. I don't need to reinvent the wheel. Look at what others in my industry are doing.

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The key to becoming good at marketing is understanding the customer journey. Engineers can learn to focus less on the product and more on how it solves a customer’s problem, which is at the heart of effective marketing.

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To transition into marketing, engineers should start by learning basic marketing concepts like SEO, content marketing, and customer personas.

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By combining technical expertise with creativity, engineers can create compelling campaigns that speak to both the head and heart of the customer.

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Engineers can become great at marketing by focusing on simplifying technical jargon. Understanding the market and learning how to communicate complex ideas in an accessible way is essential.

Jacob · Answer

An engineer's analytical skills are a huge advantage in marketing.

How can a technical person(like Engineers) become good at Marketing?

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