How can businesses effectively use user-generated content to boost brand credibility and engagement?

Question

Simonas Kauzonas · Accepted Answer

UGC = trust + engagement. Showcase customer stories, reviews, and social media content.

Zaheer Khan · Answer

Ask customer to share reviews or photos it builds trust when people see real users.

Juliette BEGUE · Answer

1. Encourage your users to share how they use your software/service (e.g., 5% off, 1 month free).

2. Collect these examples on a use cases page (e.g., for an email platform, I would create a page for transactional email UGC, one for marketing UGC, and another for monetization).

3. Share them across channels (social media, email, PH etc.).

4. For top users, ask if they'd be interested in co-hosting a webinar.

Liam Patrick Sullivan · Answer

Hell yeah UGC is 🔥 for building trust & engagement. Get those customer stories, reviews, pics, vids out there. Shout it from the rooftops on your site, emails, socials. Nothin' more legit than real peeps vouching for ya! 🙌

Jason Donohue · Answer

@simonas_kauzonas Thank You

Jason Donohue · Answer

@zaheer_khan19 Thank You

How can businesses effectively use user-generated content to boost brand credibility and engagement?

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