How can you track the performance of your GMB listing over time?

Question

Arpan Samuel Ramtek · Accepted Answer

Assuming you have a Google Business Profile, the next step is to log in here https://www.google.com/business/ and visit the performance tab. Let me know if you have specific metrics in mind. There are other tools for analytics over GMB.

Hazel Victoria Ashworth · Answer

I use BrightLocal to track my Google Business Profile performance over time. It provides detailed analytics and reports on searches, views, clicks, calls, and more. You can connect multiple locations and compare metrics. Highly recommend if you want to go beyond the basic insights in Google's dashboard.

Answer

Yeah, checking the performance tab in your Google Business Profile is key for tracking metrics over time. I'd focus on views, clicks, calls, and direction requests to see how your listing is driving engagement and leads. If you want more advanced analytics beyond the native GBP data, check out tools like Semrush, BrightLocal, or Yext that provide additional data and benchmarking capabilities to really dig into your local SEO performance.

How can you track the performance of your GMB listing over time?

Replies