How do you approach pricing strategy for a new SaaS product?

Question

Simon🍋 · Accepted Answer

Start with value-based pricing. Test different tiers and offer a free trial to gauge willingness to pay.

Answer

Definitely start with value-based pricing. Look at what value you're providing customers and price based on that. A/B test different price points to see what converts best. And definitely offer a free trial - super important for a SaaS to let people try before they buy to see the value. Also consider a freemium model with paid upgrades. Pricing is key to get right from the start!

Answer

Align pricing with perceived value.

Answer

Consider your target markets budget and buying behavior.

Janak Patel · Answer

I analyze the target market and competitors, then use tiered pricing to cater to different customer segments!

Answer

Pricing is always tricky. I'd start with researching competitor pricing to get a baseline, then A/B test different price points and see what converts best. Having a free trial is definitely key for a new SaaS. You could also try a value-based model where pricing scales with usage/seats. The key is iterating till you find the sweet spot that maximizes revenue.

Answer

I focus on understanding my target audience's needs and what they're willing to pay

Answer

Experiment with different pricing models to find the best fit.

Winston. · Answer

1. Offer a free trial.
2. Hardcore A/B testing.
3. Different tiers with different prices.

Hope this help!

Rohan Bansal · Answer

It’s all about understanding your customers and the value they get from your product. Testing different models can help you find the sweet spot. Is anyone else experimenting with usage-based pricing?

P.S. I’m working on something that makes this process easier!

Rupal Saini · Answer

@willowevangelineharlow great suggestion of A/B testing

Rupal Saini · Answer

great suggestion, I like this approach @simonas_kauzonas

How do you approach pricing strategy for a new SaaS product?

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