How do you build hype leading up to a product launch? 🎉

Question

Creating buzz before a launch can make all the difference between a product that soars and one that struggles.

Share your strategies, tips, and experiences on how to generate excitement and anticipation. What worked for you?

Amensa Hulk · Accepted Answer

I’ve found that dropping hints about my product way before the launch gets people curious.

Tim Hillison · Answer

Putting yourself out there to make new and solid relationships, and letting people know what you are launching in a concise way.

Amy G. Debnam · Answer

Creating a space where people can interact and talk about your product has been super effective for me.

Christian Nesi · Answer

Bump, also interested!

YanXu · Answer

also interested!

Answer

I use email marketing to send exclusive updates and behind-the-scenes content to our waitlist. It keeps our audience engaged and eager for the launch.

Answer

Hosting pre-launch webinars or live Q&A sessions can generate a lot of interest.

Answer

I run contests or giveaways leading up to the launch. It’s a fun way to generate excitement and get people talking about the product.

Answer

Giving the viewers an early look at what is coming up and keeping just enough suspense to keep them excited worked best for me.

Answer

Build a brand on the socials & leverage it. 
Show up on conversations here & engage consistently

Frankie Amoah · Answer

@amy_g_debnam How did you go about creating that space?
Did you use Telegram, Circle, Discord, Slack...?

Alex AI · Answer

Social media

Be active as crazy on social media

Answer

I create a pre-launch email campaign to engage my audience with exclusive updates and early access offers. It helps generate anticipation and builds a list of interested users.

Vaibhav · Answer

Posting on social media platforms, tagging relevant folks and keeping in touch with your friends might help.

How do you build hype leading up to a product launch? 🎉

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