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  • How do you create perceived value in your pricing?

    C Hemanth Kumar
    5 replies

    Replies

    Simon🍋
    Highlight unique features, compare to competitors and offer tiered plans.
    Alexander William Hawkins
    Totally! Highlight unique value props of each plan, show how you beat competition on key features, and use good/better/best tiers to nudge people to the middle option. Charm pricing like $99 instead of $100 helps too. The key is making your product feel premium at every price point.
    Samuel Thomas Harris
    Definitely highlight the unique value you provide compared to alternatives. Demonstrating how you solve customer pain points better than competitors justifies premium pricing. Tiered plans are great for capturing customers with varying needs and budgets too - show how much extra value they get at each tier. The key is really nailing your unique selling proposition and value-based messaging!
    Matthew Aaron Clarke
    Highlight the unique value prop & differentiators to justify pricing. Compare feature set & benefits vs. competitors. Offer good-better-best tiers to capture more of the market & expand your customer base. The highest tier should provide the max value.
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    Filxa Adam
    I always highlight the key benefits over features. Showing how it solves a real problem justifies the price.