How do you define the right pricing for your SaaS ?
Toni
15 replies
Pricing is a sensitive topic , how do you price your Product ?
Replies
CY Zhou@lightfield
Vozo AI
To define the right pricing for your SaaS, start by understanding your target market's willingness to pay and benchmark against competitors. Regularly test and iterate your pricing strategy based on customer feedback and market trends.
Share
I think you keep creating. See what works best for users at times.
— get market average based on competitors to start
— go to users with it and figure out right pricing based on feedback and traction
Truva
Launching soon!
Defining the right pricing for my SaaS involves balancing value perception and market standards. I analyze competitor pricing, consider tiered options for different user segments, and regularly adjust based on user feedback and market trends to stay competitive and profitable.
For DebugMail startup, we started with the cost of servers and other things to maintain the product) The cost of the plans are small (2 and 5$), I managed to take the product from 0 to self-sustainable in 1.5 years.
Launching soon!
Setting the right pricing for a SaaS is like finding the perfect balance between offering a steal deal and keeping the lights on—tricky, but oh so satisfying when you nail it! 😄 How do you strike the perfect pricing chord for your product? 🚀
Competitors! Or what the ICP is already paying for the solution
Hello Toni
Here is 7 Steps to Defining Right Pricing for Your SaaS
Know Your Value: Understand the problem you solve and the value you deliver to customers.
Target Market: Identify your ideal customer and their budget constraints.
Cost Analysis: Factor in development, maintenance, and customer support costs.
Competitor Landscape: Analyze competitor pricing and identify your differentiation.
Value-Based Pricing: Aim to price based on the perceived value your solution brings.
Pricing Model: Choose a model (flat rate, user-based, usage-based) that aligns with usage patterns.
Experiment & Analyze: Start with a pricing strategy, test variations, and adjust based on customer feedback and data.
Value based pricing unless you have lots of competition, cost plus can then work for getting you started
@liam_oram Thanks, interesting. We are in a competitive market, but with a unique positioning that address a segment of people not served by the competition.
Thanks for sharing
We base pricing on the value our product delivers. Calculate how much time/money you save customers, and price based on capturing a % of that. Also do competitive research to benchmark. Don't underprice - if you deliver solid value, charge accordingly. Test diff price points to see what maximizes revenue. And have tiers so you capture more of the market. It's part art, part science. Hope this helps!