How do you know you have Product Market Fit?

Question

The elusive qualitative startup jargon strikes again. How do you know if your on the right track as a launched business?

Accepted Answer

I wish there was an easy answer. It's a combination of:
#1 Are we sure the product is solving a real pain for the customer? Can be measured by product adoption, KPIs per the job-to-be-done by the product
#2 Do we know the marketing channel that would allow us to scale and get more people like in #1

Qudsia Ali · Answer

Product Market Fit means that you understand your customer and the market you play in and can comfortably predict customer behavior. One good KPI is when you can repeatably acquire customers for a lower cost than what they are worth to you

Dylan Merideth · Answer

Is it purely daily active users? Is it conversion? What KPIs are meaningful for this?

How do you know you have Product Market Fit?

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