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  2. How do you soft launch?

How do you soft launch?

Myles McPherson
2 replies
So I'm launching a new service called Test Labs soon, but I want to "soft launch" to test it out and work out any kinks. Essentially it will be a platform for indie hackers to test and validate app concepts: https://www.influencelabs.ca/app-validation.html I'm currently making a few changes to the landing page and the platform itself, but other than that, its ready to test. I'm just not sure how to gain those first users. Any advice is appreciated. Thanks!

Replies

Saibu Baba
Hey, great site. Just went through it. 1. By the way, I don't get the last sentence here: "Have an app concept that you want to develop or build upon? We'll help you optimize your UI/UX to ensure a user experience that sings with brings delight" I don't understand the "sings with brings delight" or am I missing something. 2. For users, I would look at Indie Hacker Communities. I think you can find a lot of these communities on Slack and Discord. Joining them and talking about your product is a great way to get users. Some are free, others are paid. 3. Launching here too is great. 4. I'm thinking you should consider writing a PR or a blog about it (a helpful one), and if you have a good Medium following, you can get great users from there by posting the blog.
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Divine Rivers
We are soft-launching our marketplace for sign-ups come July 17th. Our approach as we're looking to get feedback and learn much before our official Launch in the Fall, is to treat it as close to an official launch as possible. We're going to engage on all our preferred platforms, share all we can with the world in order to drive anticipation for our official Launch, work with influencers, and promote via email and other channels.
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