How does PH launch fit in your GTM strategy?
Kritika Pathak
4 replies
For instance: I could get 500+ upvotes from the general public on PH, however, the resulting sign-ups from them could be just 15. So sign-ups become my north star metric and upvote a vanity metric. Although I understand the more upvotes, the better visibility.
How are y'all fitting the launches in your GTM strategy and what outcomes do you expect when running parallel activities?
Replies
Rowe Morehouse@rowemore
Sales Likelihood Calculator
Good question. Choosing your top 3 north-star metrics is difficult. I personally have not yet determined that for my GTM strategy.
But I do know that you need to have quantified goals or you will not have a way to measure success.
Here is a good list of possible metrics:
https://uncoverux.club/uncoverme...
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Upscale: The Sales Engagement Platform
Launching on PH is also a good SEO activity. Most people who have launched have said the sign-ups and visibility are consistent irrespective of the number of upvotes.