How SEO Fits into the SaaS Sales Funnel?
Pradeep Malakar
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As a SaaS company, how SEO fits into the sales funnel is crucial to generate leads and converting them into paying customers.
SEO plays a critical role at the top of the sales funnel. Here's how:
How to get noticed by potential users?
- Conduct keyword research to identify relevant and high-buying intent keywords (eg. how to fix email deliverability?, how to get organic traffic to SaaS? etc.)
- Optimize your website for those keywords.
- Create high-quality and informative content that solves customer problems.
- Use link-building to get a higher ranking on google. (Pro tip - connect with only link-builders who are ready for link collaborations. Find active link-builder here - https://cutt.ly/p4llaGj)
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