I found a $171K digital art shop on Etsy today
Sleepless Yogi
0 replies
I found a $171K digital art shop on Etsy today - obviously its not mine, just wanted to share my learnings from it.
I recently came across an Etsy shop specializing in digital art, and the numbers are pretty impressive.
They've managed to pull in $171k in revenue. That's quite something for digital products, right? Given that digital products sell for such low price.
But, what caught my eye was:
- They have a 71% conversion rate. Seems high for Etsy stores.
- Their have ~200 products. Makes me wonder how many products most Etsy shops manage?
- But, their review rate was only 13% - I have seen a lot more than that.
Their 3 top products seem to be making most sales - bringing in ~$65k revenue between them.
So, I did some research how are they making so much?
And I came to a conclusion - it's all about the right niche: "Vintage Art", "Japanese Art", "Van Gogh" - these seem to be in-demand printable arts.
I guess here's my lessons for us:
- Focus on a niche, preferably a premium one.
- Avoid common, AI-generated art. It's oversaturated. 🤮
- Instead, aim for an audience that values uniqueness over price.
What would you suggest beginners to start making their first sale?
P.S. I share insights like this in my weekly newsletter, 'Money Making Engineer' (https://sleeplessyogi.substack.com/), where I deep-dive into top-performing Etsy shops and how to mirror their success.
🤔
No comments yet be the first to help
No comments yet be the first to help