I launched my first product on PH today, here's what I learned from being #1 then later #2
Ujjwal sukheja
12 replies
Hello Guys!!
I faced quite a lot of problems approaching this launch!
It almost took the life out of us to make the launch a success!
Here is the post, if you want to support: Producthunt
I want to share this with everyone here!
The struggles:
We had been postponing the launch for 3 days!
We had to redo a lot of content as it was time-sensitive thrice!
-Our distribution channels were not set up
-The designs were not ready on time
-Our content was prepared at the very last minute
-Someone forgot the login credentials๐
Every time we moved two steps forward we were pushed one step back! ๐
We had planned to schedule the newsletter before 12 hours of the launch, but that did not happen. We had to do it 2 mins before the launch time! ๐
Even though we had prepared for the entire process and we knew exactly what we were supposed to be doing, the execution part was cumbersome, to say the least.
But now that I look back, everything makes sense, every dot is connected!
Leanings:
Set up your distributional channels early on i.e. Product hunt, communities on Reddit, Discord, LinkedIn, slack, etc.
List them down, check them out, does not matter, but make sure you do it. โ
Prepare your promotional content in advance for all of your distribution channels.
Create posts for each distributional channel and schedule them early on. โ
Turning an idea into a reality is all about execution.
You can never prepare for every hiccup down the road.
It takes people of great calibre to keep pushing
and make their dreams come true.
Engage with the audience!!! They can provide you with amazing feedback that can help you improve your product a lot.
What worked for us:
Preparation: Always have a roadmap, it helps to be focused in chaotic and stressful environments such as the launch.
Twitter DMs: This network was the most useful, we got an ample amount of feedback and subscription by tapping into it.
Future plans:
We have yet not used our email lists, we planned to act on them soon! We have a few more ideas that we will start working on asap!
I will keep you updated here! Stay tuned to be a part of our journey! ๐คฉ
Replies
Lalit Pandey@lastyprsfe
That was some writing and advice Ujjwal. Thanks for sharing.
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Price2Spy
Congratulations on the successful launch!
Thanks for this great post and the insights - I will make use of it for my new launch it the future.
InAppStory
Thanks for this retro! Useful for our launch!
Thank you for sharing :) Congratulation on your launch!
Calliope
Very interesting! Is there another little nugget you can add about Twitter DMs?
I can imagine the struggle!! This was extremely informative, thanks for sharing!!
That's like a full roller coaster ride! But glad that you guys got through! Great work! ๐
Interesting! We also launched today - One amongst the first few Quantum Applications:
https://www.producthunt.com/post...
Congrats on your product launch .
Nice to see that you've leveraged Twitter DMs to get feedback and support.